In this episode of the Used Car Dealer Podcast, Zach interviews Kanchana Sundaram, Senior Director of Product and Innovation at  Experian. They discuss how Experian's tech, especially Fraud Protect, is revolutionizing the fight against fraud in the auto industry, the future of auto industry fraud prevention, and Experian's role in safeguarding dealerships and customers.Some of the questions asked on the podcast include:Q) How did you start your career in the automotive industry?Q) How has online car buying increased fraud risks for dealers, and what are the current trends?Q) What are the key features of Experian's Fraud Protect and its market uniqueness?Q) How does Fraud Protect use AI for fraud detection, and what alerts do dealers get?Q) With fraud losses rising, what fraud types are common in the auto industry, and how does Fraud Protect combat them?Q) How does Fraud Protect balance fraud prevention with a smooth customer experience?Q) What privacy and security measures does Fraud Protect have for customer data?Q) How does Fraud Protect adjust to online vs. in-person sales challenges?Q) How do dealers without Fraud Protect fight fraud?Q) Can you share a success story where Fraud Protect significantly cut fraud losses?Q) What future fraud trends and Fraud Protect enhancements are expected?Q) How does Experian's service suite enhance Fraud Protect's fraud prevention and data management?Listen to our other podcast episodes: https://www.sellyautomotive.com/podcast Transcribe of this podcast - https://blog.sellyautomotive.com/blog/kanchana-experian