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    Why Ryan Gosling was the perfect person for Tag Heuer's blockbuster ad

    Why Ryan Gosling was the perfect person for Tag Heuer's blockbuster ad

    FromThe Drum: Anatomy of an Ad

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    Why Ryan Gosling was the perfect person for Tag Heuer's blockbuster ad

    FromThe Drum: Anatomy of an Ad

    ratings:
    Length:
    23 minutes
    Released:
    May 11, 2023
    Format:
    Podcast episode

    Description

    This week's guests are Tag Heuer's chief maketing officer George Ciz and Alexander Kalchev, chief creative officer at DDB Paris. Together, they chat through exactly how the watch brand landed top Hollywood actor Ryan Gosling to star in the 60th anniversary film for the Carrera model. Hosted on Acast. See acast.com/privacy for more information.
    Released:
    May 11, 2023
    Format:
    Podcast episode

    Titles in the series (20)

    The Drum’s brand-new podcast Anatomy of an Ad is a series of conversations with some of the industry’s most innovative creators. Throughout the episodes, reporter Amy Houston will be chatting to experts on huge topics such as LGBTQ+ representation in advertising, tackling ageism in adland and how big tech companies are hindering women’s health campaigns. Tune in every Monday to hear new episodes. Hosted on Acast. See acast.com/privacy for more information.