36 min listen
177: Campaign podcast: Google, Amazon, Mother
FromCampaign podcast
ratings:
Length:
13 minutes
Released:
Feb 6, 2024
Format:
Podcast episode
Description
In the first of a new second weekly Campaign podcast, features editor Matt Barker is joined in the studio by media editor Beau Jackson and reporter Shauna Lewis to discuss some of the big stories that have appeared on the Campaign Live site over the past week and look forward to what's happening over the coming few days.The trio chat about Coffee & TV selling a majority stake to Omnicom as it eyes expansion in the US, before chewing over the latest on cookies and Google and the introduction of Amazon's Prime Video ads and the news of Mother investing in sports and entertainment agency Run Deep.That then leads to a quick preview of this weekend's Super Bowl and expected return to humour in ads. Big question is, will any of them actually be funny?These new Tuesday morning podcasts will be news-round up chats, generally shorter than the usual Thursday editions, which will continue to be deeper dives into various issues surrounding the industry.However, just to confuse you all, next week will see a Super Bowl special, reviewing the ads shown before, during and after the big game. And then on Thursday we'll have the news round-up. Further reading:https://www.campaignlive.co.uk/article/omnicom-buys-uk-post-production-studio-coffee-tv/1859492https://www.campaignlive.co.uk/article/cma-google-cannot-proceed-cookie-deprecation-until-concerns-resolved/1860223https://www.campaignlive.co.uk/article/mother-invests-sports-entertainment-agency/1859321 Hosted on Acast. See acast.com/privacy for more information.
Released:
Feb 6, 2024
Format:
Podcast episode
Titles in the series (100)
The Marketing Mind 2 - the Future of Food: Welcome to the Marketing Mind, a new podcast brought to you from the team at Marketing magazine, and powered by Somethin' Else. This second episode is hosted by Marketing editor Rachel Barnes and features Sam Bompas, one half of 'jelly architects' Bom... by Campaign podcast