In this episode of More Than Mindset, I'm exploring the concept of 'capacity to tolerate,' especially as it relates to working on your business. We'll start by reflecting back on the defining moment you decided to venture out on your own. What You'll Learn:  How to measure your commitment level to growing your business. The hurdles that new business owners face. How to take consistent action, even when faced with failure. What 'buffering' is - the act of pretending to work while avoiding actual productive work and what qualifies. This is the hard truth you need to hear to encourage you to quit making excuses, start taking productive action, and truly serve your potential customers! Thank you for tuning in! Please help us get the message out by sharing the show, and leaving a rating and review.  Get the full show notes here: https://kimguillory.com/podcast/capacity-to-tolerate Tune in to the free masterclass: Why You're Not Getting Clients and How to Change That https://masterclass.kimguillory.com/overwhelm  00:35 Introduction to Tolerance Capacity 01:02 The Decision to Become a Business Owner 03:12 The Importance of Commitment in Business 03:58 Assessing Your Level of Commitment 05:03 Taking Responsibility for Your Actions 05:26 The Power of Persistence in Business 06:02 The Pitfalls of Buffering in Business 06:52 The Importance of Revenue Producing Actions 08:31 The Role of Value in Business Growth 09:21 The Power of Decision Making in Business 09:55 The Role of Failure in Business Success 10:28 The Importance of Trying Different Strategies 13:14 The Importance of Understanding Your Audience 15:05 The Importance of Earning Your Client's Trust 15:33 The Role of Gratitude in Business Success 16:02 Conclusion: Overcoming Your Own Excuses 16:41 The Importance of Investing in Your Business