Kelsey Shumway's the Director of Sales & Strategy at RepurposeHouse, the world's leading content recycling agency. She helps entrepreneurs best strategize how to best show up on social, and get the most out of their content. Top 3 Value Bombs 1. You've got an audience that is searching for your wisdom, for your content, for your products. To not stay in front of them is such a big missed opportunity when we know business can be driven through social media. 2. People expect you to mess up. People don't expect you to speak like a robot and to just focus on posting your content instead of perfecting it. 3. Get clear into the goals of your call to actions so people know what you want them to do. It allows your audience to become familiarized with what you're selling and your products so that when the need arises for what you are selling or what you're creating, you're top of mind. Visit Kelsey’s website and schedule a call with her, and get you rocking with some good content - Repurpose House Sponsors HubSpot Close more deals and get on track for your best Q1 yet. Explore the new HubSpot Sales Hub and AI tools like ChatSpot at HubSpot.com/sales. Thought-Leader Ever thought about giving a TEDx talk. Visit Thought-Leader.com/fire to join a free training and learn how to land a TEDx Talk and spread your message to millions Coda A platform that empowers your team to collaborate effectively and focus on shared goals. Get started with Coda today for free at Coda.io/fire