Our guest today is Geoff Wilson, a McKinsey alum who subsequently served as the SVP of Corporate Strategy and Development at Milliken & Company, a privately-held, diversified manufacturing company headquartered in Spartanburg, South Carolina with 7,000 employees worldwide. Geoff left Millikin in 2014 and started his own consulting firm. Geoff wanted to keep living in South Carolina and keep long-distance travel to a minimum, so he has taken an intentionally geographically-focused approach to building his practice. In this episode, Geoff shares some tips on building a geographically-focused firm, and we also discuss his work on corporate strategy and business unit strategy. Geoff has been a good friend of mine for several years. We’ve worked together, he has given training at events I’ve organized, and he is one of the most capable consultants I know. You can read more about Geoff and read his blog at WilsonGrowthPartners.com