25 min listen
144: What’s Working Now in E-Commerce
FromLaunch Your Box Podcast with Sarah Williams | Start, Launch, and Grow Your Subscription Box
144: What’s Working Now in E-Commerce
FromLaunch Your Box Podcast with Sarah Williams | Start, Launch, and Grow Your Subscription Box
ratings:
Length:
41 minutes
Released:
Dec 20, 2023
Format:
Podcast episode
Description
2023 has been a rollercoaster year for e-commerce businesses. Yes, there have been ups, but wow, have there ever been downs, too. And there were certainly times this year that left all of us scratching our heads and wondering, “What’s working now?”
In this episode, I’m going to do my best to answer that question along with one of my biz besties, Susan Bradley of the E-Commerce Roadmap podcast. We each share the top 3 things working right now in e-Commerce. The best news? You can implement any one of them in your business starting right now.
It’s important to understand you have way more control over your results than you think you do. Even if this year has been more downs than ups, there is always a way to come back and get what you want.
My year had big jumps and dips. I took my eye off my business for personal and professional reasons and it showed. But there were three things I did to get sales back on track. And they all had to do with getting back to basics.
I doubled up on LIVE selling.
I sent 2-3 additional emails each week.
I realized my email list wasn’t growing and changed my opt-in.
Go back to the basics, but be innovative within those basics. I started running page-like ads in the spring - remember, audience building never ends - after I realized my Facebook and Instagram audiences had grown stale. The result? Almost 7K new followers!
What’s working for Susan now?
Susan recommends doubling down on what’s working. Three things that have been working for her and her members:
Building audiences using a brand video strategy.
Susan Bradley’s Brand Video Bootcamp
Lead generation
Email automations
All the time you spend on these tried and true strategies allows you to maximize what you have. This pays off so much more than going off and finding new ways to accomplish the same goal.
Take one or two of these ideas and implement them now. Then add more - get to where you’ve implemented all of them. They’re working for a LOT of people right now!
Join me and my biz bestie Susan Bradley for this episode to learn what’s working in e-commerce now and how you can start implementing these strategies in your business today.
The Social Sales Girls Brand Video Bootcamp
Find and follow Susan:
The Social Sales Girls on Facebook
The Social Sales Girls Website
The Ecommerce Roadmap Podcast
Brand Video Bootcamp
Join me in all the places:
Facebook
Instagram
Launch Your Box with Sarah Website
Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join today!
Get 30 Days FREE when you switch to Subbly: https://join.subbly.co/sarah-williams
Use code LAUNCHWELCOME at https://www.boxup.com/ to get 10% off your first order
In this episode, I’m going to do my best to answer that question along with one of my biz besties, Susan Bradley of the E-Commerce Roadmap podcast. We each share the top 3 things working right now in e-Commerce. The best news? You can implement any one of them in your business starting right now.
It’s important to understand you have way more control over your results than you think you do. Even if this year has been more downs than ups, there is always a way to come back and get what you want.
My year had big jumps and dips. I took my eye off my business for personal and professional reasons and it showed. But there were three things I did to get sales back on track. And they all had to do with getting back to basics.
I doubled up on LIVE selling.
I sent 2-3 additional emails each week.
I realized my email list wasn’t growing and changed my opt-in.
Go back to the basics, but be innovative within those basics. I started running page-like ads in the spring - remember, audience building never ends - after I realized my Facebook and Instagram audiences had grown stale. The result? Almost 7K new followers!
What’s working for Susan now?
Susan recommends doubling down on what’s working. Three things that have been working for her and her members:
Building audiences using a brand video strategy.
Susan Bradley’s Brand Video Bootcamp
Lead generation
Email automations
All the time you spend on these tried and true strategies allows you to maximize what you have. This pays off so much more than going off and finding new ways to accomplish the same goal.
Take one or two of these ideas and implement them now. Then add more - get to where you’ve implemented all of them. They’re working for a LOT of people right now!
Join me and my biz bestie Susan Bradley for this episode to learn what’s working in e-commerce now and how you can start implementing these strategies in your business today.
The Social Sales Girls Brand Video Bootcamp
Find and follow Susan:
The Social Sales Girls on Facebook
The Social Sales Girls Website
The Ecommerce Roadmap Podcast
Brand Video Bootcamp
Join me in all the places:
Launch Your Box with Sarah Website
Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join today!
Get 30 Days FREE when you switch to Subbly: https://join.subbly.co/sarah-williams
Use code LAUNCHWELCOME at https://www.boxup.com/ to get 10% off your first order
Released:
Dec 20, 2023
Format:
Podcast episode
Titles in the series (100)
019: 250 Subscribers in 2 Months with an “Ugly” Box: This week I’m joined by Amy Baughman, founder of the Power Serging Subscription Box, who was so kind to talk with me about her box and realizing that things don’t need to be perfect to launch. Sometimes we get into our own heads about when is the... by Launch Your Box Podcast with Sarah Williams | Start, Launch, and Grow Your Subscription Box