In this podcast, Franco Perez, a founder of Franco Mobile Homes, a thriving mobile home industry entrepreneur, shares his journey from a modest beginning to scaling his business to over 110 mobile homes in three years. He emphasizes the significance of purpose-driven entrepreneurship, recruitment challenges, and the importance of adopting a lean startup mentality. Franco also discusses his favorite business books, the role of mentorship, and the crucial aspect of effective time management in achieving business growth.   Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let’s get into it by clicking here   Troy asks our special guest about their journey's start and defining success, their industry reconsideration, and the most challenging phase in business growth. He inquires about their love for small business growth, key habits for owners, and insights on team building, wins, mistakes, and advice. And a snapshot of the final five Grow A Small Business Questions: The most challenging aspect of growing a small business is often the initial phase, particularly making the first $50,000 in revenue. This stage requires a focused effort on establishing a viable business model, securing early customers, and overcoming the hurdles of uncertainty and limited resources.  Franco Perez revealed that his favorite business book is "The Lean Startup." This book, authored by Eric Ries, emphasizes the importance of adopting a minimum viable product (MVP) mentality. Franco recommended mastering the calendar as an essential tool for small business growth.  Franco emphasized using YouTube as a primary tool for professional development, mentioning it as his go-to resource for learning and acquiring knowledge. One advice he would give to his younger self on starting his business is to build relationships, treat everyone right, and do the right thing. Good deeds attract good people and good business. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights!   Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. ?     Quotable quotes from our special Grow A Small Business podcast guest: Build for impact, not just profit—success follows purpose — Franco Perez   Your network is your net worth—treat everyone right and do the right thing —  Franco Perez   Insurance is your business's safety net; protect your investment from day one —  Franco Perez