Podcast Bytes - The Digital Transformation of Medical Affairs with Janet Loesberg, PharmD

The Business Objective of Medical Affairs with Holly Schachner, MD: During this episode of Medical Affairs unscripted, Dr. Crowley-Nowick has a conversation with Holly Schachner, MD, former CMO of Specialty Medicine at Allergan to examine the business objective of Medical Affairs (MA) organizations and how MA can move... by Medical Affairs Unscripted

33 min listen

Data Generation - The Intersection Between Medical Affairs and Clinical Development with Adam Schayowitz, PhD, MBA: As the Medical Affairs Unscripted podcast series continues to distinguish Medical Affairs as one of the major pillars of biopharmaceutical organizations, Dr. Peg Crowley-Nowick, Founder & President of Zipher Medical Affairs hosts Dr. Adam... by Medical Affairs Unscripted

47 min listen

Stakeholder Engagement with Dan Hennessy, PhD, MBA: How and Why to Engage During a Pandemic by Medical Affairs Unscripted

41 min listen

Medical Affairs as a Strategic Equal and Maximizing a Virtual Launch with Zhen Su, MD, MBA: Medical Affairs (MA) continues to shed its historic role as a support function and establish itself as a critical pillar alongside Commercial and Research & Development (R&D). However, shifting from independently, operating functional areas to... by Medical Affairs Unscripted

33 min listen

Building an Integrated Engagement Roadmap with Randi Goeckeler, MA: Zipher’s Medical Affairs unscripted features Randi Goeckeler, an industry expert with over 25 years of experience and most recently the Executive Director of Global Stakeholder Relations at Allergan, who discusses how to build an integrated,... by Medical Affairs Unscripted

42 min listen

Medical Affairs Launch Readiness: Building, Planning & Execution with Chris Keir, MD, MS: Drs. Crowley-Nowick and Keir set the stage for a successful launch as they consider the key components of a MA Team and their contributions on the road to launch and beyond, from the formation and training of the Medical Science Liaison Team (MSLs) to... by Medical Affairs Unscripted

37 min listen

Measuring the Impact of Medical Affairs with Meg Heim, RN, MBA: Measuring the impact of the Medical Affairs (MA) organization is not as straightforward as it is for other functions (e.g., increase in revenue or market share for Commercial) and remains a challenge for most pharmaceutical companies today. There have... by Medical Affairs Unscripted

28 min listen

Medical Affairs Capabilities to Create a Competitive Advantage with Tamas Suto, MD, PhD: Leading Medical Affairs (MA) organizations have begun to strategically redefine their team’s requisite executional capabilities to enhance and tailor frontline engagement initiatives, to improve the impact of knowledge development (insights and... by Medical Affairs Unscripted

40 min listen

Gathering, Understanding, and Leveraging Insights with Muriel Siadak, PAC: Our host Peg Crowley-Nowick, PhD, MBA, Founder & President of Zipher Medical Affairs and Muriel Siadak, PAC, Senior Medical Director at Seagen Inc., spotlight the ever-increasing value and impact of insights on product strategy, positioning, and... by Medical Affairs Unscripted

35 min listen

Internal Edition - Building a Comprehensive Data Generation Program with Julie Cahill, MD: In this Internal Edition of the Zipher Medical Affairs Unscripted podcast series, Dr. Peg Crowley-Nowick, Founder & President of Zipher Medical Affairs is joined by Zipher’s own Julie Cahill, M.D., Vice President of Consulting and Medical Director... by Medical Affairs Unscripted

18 min listen

Executing Launch: Develop, Visualize, and Communicate with John Walsh, MD: Starting from the clinical trials and ending with meeting the regulatory demands across various countries, bringing a product to market successfully has become increasingly difficult. Therefore, it is critical that an overall launch strategy is... by Medical Affairs Unscripted

34 min listen

Medical Affairs - Bridging Cross-Functional Partnerships with Holly Schachner, MD: During this episode of Medical Affairs unscripted, Dr. Crowley-Nowick continues the conversation with Holly Schachner, MD, SVP, Clinical Development at North Sea Therapeutics, discussing how the landscape has changed since they last spoke, two... by Medical Affairs Unscripted

30 min listen

Building US, EU, & Asia PAC Field Medical Teams during Early Development with Christian Dimaano, PhD, MPH: A thoughtfully and carefully built Medical Affairs team, and in particular, a Field Medical team can enhance study enrollment and serve as a foundation for future commercialization. In this episode, Peg and Christian Dimaano, PhD, MPH, VP, Head of... by Medical Affairs Unscripted

42 min listen

Podcast Bytes - The Digital Transformation of Medical Affairs with Janet Loesberg, PharmD: Medical Affairs is going through a digital transformation. What this means, what it will look like, and what value it will bring to pharmaceutical and biotech companies is still unknown. Over the remainder of 2023, we’ll be releasing additional... by Medical Affairs Unscripted

18 min listen

Our Medical Affairs Journey Continues | Zipher becomes Lumanity with Dr. Peg Crowley-Nowick: During this episode of Medical Affairs unscripted, the roles are reversed and Dr. Crowley-Nowick speaks with guest interviewer Dennis Crowley (of The Entrepreneur's Story podcast) about Zipher continuing its journey in Medical Affairs as a part of... by Medical Affairs Unscripted

18 min listen

Field Medical Team Optimization with Christina Tankersley, PharmD: With the pharmaceutical industry becoming more and more heavily competitive, knowing how to conduct an insightful and multidimensional assessment of your Medical Science Liaison (MSL) team to identify gaps and hire the right MSLs to not only... by Medical Affairs Unscripted

45 min listen

Achieving Global Field Medical Excellence with Robin Winter-Sperry, MD: During the latest episode of our Medical Affairs unscripted podcast, Dr. Crowley-Nowick speaks with Dr. Robin Winter-Sperry, Former Global Field Based Medical Lead at Ipsen Biopharmaceuticals. The conversation covers: - What Field Based Medical... by Medical Affairs Unscripted

44 min listen

Medical Affairs Leadership – Breaking Through Barriers to Success with Janet Loesberg, PharmD: Are you leading or building a Medical Affairs organization? This month Peg had a great conversation with Janet Loesberg where they discussed leadership and the barriers to success in Medical Affairs. Janet Loesberg, PharmD, Senior Vice-President of... by Medical Affairs Unscripted

36 min listen

Distinguishing between Tracking and Performance Metrics in Medical Affairs with Randy Krauss, PhD: Defining metrics and KPIs for demonstration of value is a significant challenge for leaders in Medical Affairs. During this episode of Medical Affairs unscripted, Dr. Crowley-Nowick speaks with Dr. Randy Krauss, Head of Metrics, Analytics, &... by Medical Affairs Unscripted

46 min listen

Investing in Medical Affairs with John Yee, MD, MPH: Whether your drug is in an early development phase or in the lifecycle management phase, it is important to know when and how to invest in Medical Affairs. In their discussion this month, Peg and John Yee, MD, MPH and former CMO at Sobi, focus on the... by Medical Affairs Unscripted

39 min listen

Why PharmDs are a good fit for Medical Affairs with Lumanity Medical Affairs Consulting PharmDs: In this special episode of Medical Affairs Unscripted, Peg Crowley-Nowick, PhD interviews three of Lumanity Medical Affairs Consulting PharmDs, Stephanie Wong, George Shyu, and Chris Maclafferty. They discuss the different paths they took from earning... by Medical Affairs Unscripted

41 min listen

Podcast Bytes - The Digital Transformation of Medical Affairs with John Yee, MD, MPH: Medical Affairs is going through a digital transformation. What this means, what it will look like, and what value it will bring to pharmaceutical and biotech companies is still unknown. In this second episode of our short form podcast series, we... by Medical Affairs Unscripted

17 min listen

Learning and Development to Propel an Organization Forward with Adeola Davis, PHD, MPA, and Mary Winkles, PharmD: An effective learning and development program can be transformative for a Medical Affairs organization. In this discussion, Peg, Adeola Davis, PHD, MPA, Director of Learning Development at Arcadia Pharmaceuticals, and Mary Winkles, PharmD, Global... by Medical Affairs Unscripted

48 min listen

The Value of Medical Affairs – Strategic Thinking and Continuity from Clinical Development to Commercialization and Beyond With Jodi Smith, PhD: In this episode of Medical Affairs Unscripted, Peg Crowley-Nowick, PhD, MBA, President of Medical Affairs Consulting at Lumanity, and Jodi Smith, PhD, the Global Medical Strategy Lead in Thoracic Oncology at Pfizer, discuss the value of Medical... by Medical Affairs Unscripted

46 min listen

Untapped Potential of Social Media Listening in Medical Affairs with Damian Eade: Social media listening is an area with great untapped potential in the pharmaceutical industry. In this episode, Peg Crowley-Nowick, PhD, MBA, President of Medical Affairs Consulting at Lumanity, and Damian Eade, Managing Director, Social Analytics,... by Medical Affairs Unscripted

38 min listen

The Role of the MSL in Clinical Trial Enrollment with Dan Hennessy PhD: Having a clinical trial that is properly supported and engaged is no easy feat, but accomplishing this can greatly improve the success of your asset. In this episode, Peg Crowley-Nowick, PhD, MBA, President of Medical Affairs Consulting at Lumanity,... by Medical Affairs Unscripted

37 min listen

Podcast Bytes - The Digital Transformation of Medical Affairs with Christian Dimaano, PhD, MPH: Medical Affairs is going through a digital transformation. What this means, what it will look like, and what value it will bring to pharmaceutical and biotech companies is still unknown. In this third episode of our short form podcast series, we... by Medical Affairs Unscripted

10 min listen

Excellence in Leadership – International Women’s Day Special With Aree Cheshire, PhD, and Amber Gilbert, MBA: Curiosity, empathy, authenticity, strength. Good leaders express many key characteristics and come in all shapes and sizes. In this special International Women’s Day episode of Medical Affairs Unscripted, Peg Crowley-Nowick, PhD, MBA, President... by Medical Affairs Unscripted

42 min listen

The Patient Impact in Drug Development and Value Demonstration with Len Lichtenfeld, MD, MACP: Now, more than ever, the patient voice is being heard by the pharmaceutical industry. In this episode, Peg Crowley-Nowick, PhD, MBA, President of Medical Affairs Consulting at Lumanity, and Len Lichtenfeld, MD, MACP meet to discuss the ways... by Medical Affairs Unscripted

34 min listen

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Podcast Bytes - The Digital Transformation of Medical Affairs with Janet Loesberg, PharmD

Podcast Bytes - The Digital Transformation of Medical Affairs with Janet Loesberg, PharmD

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