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Maximizing Efficiency: Strategies for Managing a Large Product Portfolio with Sunny Beutler

Maximizing Efficiency: Strategies for Managing a Large Product Portfolio with Sunny Beutler

FromDirect Approach with Wayne Moorehead


Maximizing Efficiency: Strategies for Managing a Large Product Portfolio with Sunny Beutler

FromDirect Approach with Wayne Moorehead

ratings:
Length:
63 minutes
Released:
Nov 22, 2023
Format:
Podcast episode

Description

In this episode, Wayne interviews Sunny Beutler, Sunrider International's CEO exploring challenges in managing a vast global product portfolio in direct selling. Sunny shares tips on prioritizing launches, leveraging seasonality, and making strategic decisions for efficiency and profitability. Gain insights on optimizing your portfolio, fostering employee loyalty and cultivating a positive company culture. 
Released:
Nov 22, 2023
Format:
Podcast episode

Titles in the series (79)

A new podcast from Direct Selling News, Direct Approach is laser focused on helping direct selling executives next level their strategy, marketing and brand. Hosted by DSU audience favorite Wayne Moorehead and his guests—some of the leading marketers and innovators in direct selling—will tackle these issues in a fun, fast-paced and frank format, covering topics like: Customer acquisition and retention Consistent and effective messaging Reputation management Emerging trends And much more Each episode will help your marketing and branding teams motivate the field, inspire customers and further your brand’s reach and impact.