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Adapt and Localize: Keys to Global Growth in Direct Selling

Adapt and Localize: Keys to Global Growth in Direct Selling

FromDirect Approach with Wayne Moorehead


Adapt and Localize: Keys to Global Growth in Direct Selling

FromDirect Approach with Wayne Moorehead

ratings:
Length:
82 minutes
Released:
Mar 28, 2024
Format:
Podcast episode

Description

Join David Brown and Ryan Thompson, Co-Founders and Co-CEOs of ACTIVZ, on "Adapt and Localize: Keys to Global Growth in Direct Selling." Launched in 2017, the Utah- based company defied convention and chose to focus exclusively on the Hispanic market by launching in Mexico.  Omnichannel and multinational, ACTIVZ is growing rapidly. In this episode, discover their international expansion strategies, personalized approaches and tech tools that catapulted them onto an elite list of direct selling organizations with four consecutive years of revenue growth! ? David and Ryan share how they successfully launched and expanded internationally, prioritizing relationships and adapting to local cultures. Learn the importance of personalized approaches, omnichannel marketing and innovative tech tools. Whether you're new to direct selling or a seasoned executive, this episode serves as an incredible startup case study, offering invaluable insights to elevate your global expansion strategy. Don't miss out on mastering strategies to boost sales, enhance your approach and drive profitability!  
Released:
Mar 28, 2024
Format:
Podcast episode

Titles in the series (79)

A new podcast from Direct Selling News, Direct Approach is laser focused on helping direct selling executives next level their strategy, marketing and brand. Hosted by DSU audience favorite Wayne Moorehead and his guests—some of the leading marketers and innovators in direct selling—will tackle these issues in a fun, fast-paced and frank format, covering topics like: Customer acquisition and retention Consistent and effective messaging Reputation management Emerging trends And much more Each episode will help your marketing and branding teams motivate the field, inspire customers and further your brand’s reach and impact.