In Today's Episode of the podcast, you're going to learn a game-changing way of understanding lighting in different environments. Portrait photographer Cris Duncan shares his experience and insights on how to create soft light without expensive equipment. Discover how lighting can transform your photography. The Big Ideas:Size matters: The size of the light source affects the quality of light. A larger light source produces softer light. DIY diffusers: You can achieve a large light source without breaking the bank by using shower curtains, frosted paint, or drop cloths as diffusers.Choose your market: Just like high-end dining and fast-food chains coexist, decide which market you want to serve as a photographer and focus on it.Family photography matters: Family portraits are like high-end steakhouse meals – they have a significant impact on society, providing a sense of belonging and individual roles.Client experience matters: Taking a client-centric approach and planning ahead can elevate your work and change the way people value your photography.Resources:- Join the Free and Private Beginner Photography Podcast Community: Connect with other photographers and access valuable resources in the community.Build Your Dream Photography Business and Keep More of the Money You Earn with CloudSpot Studio.And get my Wedding and Portrait Contract and Questionnaires, at no cost!Sign up now at http://deliverphotos.com/ Connect with the Beginner Photography Podcast! Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/ Thanks for listening & keep shooting!