Branding is one of these business buzzwords that is pretty misunderstood. Some people use it interchangeably with logo design, some people’s minds go right to business cards and websites. So today, we’re gonna get crystal clear on what branding is, and the biggest mistakes small businesses make when it comes to branding. I've brought on the amazing Laura Beaparlant, a branding expert for entrepreneurs to go over everything you need to know. In the end, you’ll be able to safely sidestep these challenges, and you’ll know how to do better in creating a brand strategy that resonates with your ideal customers, and puts you in a unique position in your market so you stand out above and DOMINATE your competition on every level. Sign up for my FREE video masterclass training "How to Create & Launch Your Own Profitable Client Generating Website"... save your seat here: http://theprofitableweb.com Want a FREE 30 minute website/digital marketing coaching session with Wes? Here's what you do: Subscribe to the show. Leave a review on Apple Podcasts. Screenshot the review and either tweet it or DM it on Instagram to Wes @wesmcdowell ... At the end of the month, we will choose a random winner, and contact you if you won. Easy!