Dianna Deeney interviews Jeffrey Lewis about new product development: how timing the right activities can lead to product success.This interview is part of our series, “A Chat with Cross Functional Experts". Our focus is speaking with people that are typically part of a cross-functional team within engineering projects. We discuss their viewpoints and perspectives regarding new products, the values they bring to new product development, and how they're involved and work with product design engineering teammates.About JeffreyJeff is a senior director of corporate quality at Globus Medical. He's a quality, reliability, risk management and product development professional. He is experienced at building quality into products, manufacturing processes and all business processes. Jeff is an accomplished executive with experience directing design and development and quality staff to meet company goals and objectives.Jeffrey and Dianna talk about:The delicate balance between knowing what you know and discovering what you don't.Incorporating reliability tools like Design FMEA (failure mode and effects analysis) and TAFT (test-analyze-fix-test) into the design process to improve designs and make products more reliable and manufacturable.Signs that a product development process needs improvement.How, by fostering a collaborative environment, product designers can balance the pressures of completing a project within a given timeframe and still ensure the quality and reliability of their work.Jeff's wealth of experience and insights provide a roadmap for quality and reliability in product design, making it a must-listen for all in product development and design.So, join us for this interview to gain a different perspective of incorporating quality and reliability into your work.Visit the podcast blog for more information.Support the show**FREE RESOURCES**Quality during Design engineering and new product development is actionable. It's also a mindset. Subscribe for consistency, inspiration, and ideas at www.qualityduringdesign.com. About meDianna Deeney helps product designers work with their cross-functional team to reduce concept design time and increase product success, using quality and reliability methods. She consults with businesses to incorporate quality within their product development processes. She also coaches individuals in using Quality during Design for their projects.She founded Quality during Design through her company Deeney Enterprises, LLC. Her vision is a world of products that are easy to use, dependable, and safe – possible by using Quality during Design engineering and product development.