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367: Cybersecurity for CMOs: Bad Bots, Breaches, Phishing... Oh My!

367: Cybersecurity for CMOs: Bad Bots, Breaches, Phishing... Oh My!

FromRenegade Marketers Unite


367: Cybersecurity for CMOs: Bad Bots, Breaches, Phishing... Oh My!

FromRenegade Marketers Unite

ratings:
Length:
46 minutes
Released:
Oct 20, 2023
Format:
Podcast episode

Description

Bad bots, security breaches, and deceptive phishing schemes—oh my? That’s right! There are a lot of dangers out there in the often-murky waters of cybersecurity, and marketers need to be ready. That’s why we brought 3 cybersecurity CMOs on the podcast. Tune in as Dan Lowden of BLACKBIRD.AI (previously HUMAN Security), Laura MacGregor of CIS, and Michael Callahan of Salt Security (formerly Acronis) shed light on these digital threats and share how B2B marketers can stay ahead of them. We cover things like how to develop a crisis playbook for security breaches, how to protect your tech stack, and why CAPTCHA isn’t all that effective anymore. Don’t miss it!   For full show notes and transcripts, visit https://renegade.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/
Released:
Oct 20, 2023
Format:
Podcast episode

Titles in the series (100)

Renegade Marketers Unite focuses on marketing innovators, uncovering the how, what and why behind their on-going success. Award-winning marketer, author, and entrepreneur Drew Neisser keeps these conversations interesting and inspiring, wrapping up each episode with on-the-spot analysis and insights for big marketers and those that want to be. For more information visit http://DrewNeisser.com/podcast