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    Can Agencies Be Consultants? w/ Leo Rayman

    Can Agencies Be Consultants? w/ Leo Rayman

    From20% - The Marketing Procurement Podcast

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    Can Agencies Be Consultants? w/ Leo Rayman

    From20% - The Marketing Procurement Podcast

    ratings:
    Length:
    44 minutes
    Released:
    Mar 8, 2023
    Format:
    Podcast episode

    Description

    Leo Rayman went from CEO of agency Grey in London to the first CEO of Grey Consulting. In this far reaching conversation with Blair and Leah, Leo talks about the differences in impact and pricing power that separates these two business types, while also hitting on the similarities that tend to go unnoticed. Blair's Twitter Blair's Linkedin Win Without Pitching The ICA's Linkedin The ICA The green growth accelerator, EdenLab Leo's Linkedin
    Released:
    Mar 8, 2023
    Format:
    Podcast episode

    Titles in the series (33)

    In each episode a guest brings their marketing, procurement or agency perspective to bear on how these three parties sell to, buy from and work with each other, with Blair and Leah trying to get an answer to the question: "How do you 'procure' creativity without killing it?"