Sebastian Duesterhoeft, partner at Lightspeed Ventures, joins CJ to talk about anything and everything start-up operators need to know about your Total Addressable Market (TAM). If you’re looking for an ERP platform, check out our sponsor, NetSuite: https://netsuite.com/metrics 
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SPONSORS:
NetSuite provides financial software for all your business needs. More than thirty-six thousand companies have already upgraded to NetSuite, gaining visibility and control over their financials, inventory, HR, eCommerce, and more. If you're looking for an ERP platform ✅ NetSuite: https://netsuite.com/metrics and defer payments of a FULL NetSuite implementation for six months.
Tropic is the next-generation Procurement Platform that’s helping modern CFOs take control of their budgets and bottom line. By combining approval workflows, supplier management, and pricing benchmarks all in one place, Tropic makes savings opportunities easy to find and act on. ? Visit https://tropicapp.io to learn how. 
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X / TWITTER:
@cjgustafson222 (CJ)
@TurpentineMedia (Turpentine)
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TIMESTAMPS:
(00:00) Episode Preview
(00:55) SEGMENT: CJ's opening “Off the Books” monologue - the Billion Dollar outcome
(02:59) Start of interview
(04:38) Why is TAM so important to investors?
(09:19) Is a $2B TAM not good enough?
(12:06) How big is enough TAM?
(13:23) Sponsor: NetSuite
(14:44) Frameworks to calculate TAM
(19:19) Second and third growth engines
(25:18) On "maturity of the market"
(28:36) On extensibility
(32:27) Why your initial insertion point is crucial to your business
(36:22) ServiceNow and Datadog: why these companies are shining examples of expanding their TAM
(45:03) SEGMENT: Long-ass Lightning Round
(48:43) SEGMENT: Rep Yo Stack - Sponsored by Tropic