56 min listen
E2: Webflow's VP Finance Ivan Makarov on Understanding Startup Equity
From"Turpentine Finance" with Sasha Orloff | Startup Finance, Leadership, CFO Strategy
E2: Webflow's VP Finance Ivan Makarov on Understanding Startup Equity
From"Turpentine Finance" with Sasha Orloff | Startup Finance, Leadership, CFO Strategy
ratings:
Length:
47 minutes
Released:
Sep 4, 2023
Format:
Podcast episode
Description
Webflow’s VP of Finance, Ivan Makarov, joins host CJ Gustafson on the second episode of Run The Numbers, where they go straight into the unfiltered. If you’re looking for an ERP platform, check out our sponsor, NetSuite: http://netsuite.com/metrics
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SPONSORS:
NetSuite provides financial software for all your business needs. More than thirty-six thousand companies have already upgraded to NetSuite, gaining visibility and control over their financials, inventory, HR, eCommerce, and more. If you're looking for an ERP platform ✅ NetSuite: http://netsuite.com/metrics and defer payments of a FULL NetSuite implementation for six months.
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X / TWITTER:
@cjgustafson222 (CJ)
@TurpentineMedia (Turpentine)
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TIMESTAMPS:
(00:00) Episode Preview
(00:34) CJ's opening monologue: on startup equity
(05:03) Start of CJ and Ivan's interview
(06:00) How Ivan been able to evolve his role over time at Webflow
(09:17) What kept Ivan up at night in the early days of Webflow?
(11:01) On recruiting
(13:23) The inflection point for Webflow
(14:20) Setting culture at Webflow as a finance leader
(15:45) Sponsor: Netsuite
(17:00) On taking risks in your career
(19:30) The most misunderstood elements of startup equity
(23:01) How Ivan thinks about addressing equity questions from Webflow employees
(25:22) How to think about equity
(26:13) Ivan's philosophy on taking advantage of secondary opportunities
(28:25) Ivan's take on Ramp's down round and if companies should allow employees to sell
(30:13) How much should founders take off the table?
(31:50) The first metric Ivan looks at in the morning
(33:22) The top 3 metrics Ivan steers his exec team to look at
(34:29) The last thing Ivan's asked his team to run the numbers on
(37:52) Ivan's approach to work-life balance
(40:46) Long-ass lightning round: an example of when Ivan screwed up on the job, Webflow’s finance software stack, the craziest thing someone has tried to expense
---
SPONSORS:
NetSuite provides financial software for all your business needs. More than thirty-six thousand companies have already upgraded to NetSuite, gaining visibility and control over their financials, inventory, HR, eCommerce, and more. If you're looking for an ERP platform ✅ NetSuite: http://netsuite.com/metrics and defer payments of a FULL NetSuite implementation for six months.
---
X / TWITTER:
@cjgustafson222 (CJ)
@TurpentineMedia (Turpentine)
---
TIMESTAMPS:
(00:00) Episode Preview
(00:34) CJ's opening monologue: on startup equity
(05:03) Start of CJ and Ivan's interview
(06:00) How Ivan been able to evolve his role over time at Webflow
(09:17) What kept Ivan up at night in the early days of Webflow?
(11:01) On recruiting
(13:23) The inflection point for Webflow
(14:20) Setting culture at Webflow as a finance leader
(15:45) Sponsor: Netsuite
(17:00) On taking risks in your career
(19:30) The most misunderstood elements of startup equity
(23:01) How Ivan thinks about addressing equity questions from Webflow employees
(25:22) How to think about equity
(26:13) Ivan's philosophy on taking advantage of secondary opportunities
(28:25) Ivan's take on Ramp's down round and if companies should allow employees to sell
(30:13) How much should founders take off the table?
(31:50) The first metric Ivan looks at in the morning
(33:22) The top 3 metrics Ivan steers his exec team to look at
(34:29) The last thing Ivan's asked his team to run the numbers on
(37:52) Ivan's approach to work-life balance
(40:46) Long-ass lightning round: an example of when Ivan screwed up on the job, Webflow’s finance software stack, the craziest thing someone has tried to expense
Released:
Sep 4, 2023
Format:
Podcast episode
Titles in the series (59)
E4: The Unexpected Qualities of Great CFOs with Public.com’s Sruthi Lanka: On episode four of Run The Numbers, Sruthi Lanka (CFO of Public.com) joins host CJ Gustafson to discuss the unexpected qualities of great CFOs, how to manage your team well and achieve great retention, how to build relationships across company stakeholders, and more. by "Turpentine Finance" with Sasha Orloff | Startup Finance, Leadership, CFO Strategy