Welcome to The MediaBooks Podcast - the only place on the internet where creative accounting, isn’t a bad thing. Shownotes:https://mailchimp.com/solutions/sms-marketing-tools/https://www.mediabooksagency.com/lead-magnetsTimestamps 0:00 - Intro0:52 - Quick Catch Up2:41 - Mailchimp Introduces SMS Marketing7:35 - Why are these deadly sins?8:00 - Sin 1: Buying Followers9:36 - Sin 2: Cold Emails / Messages10:55 - Sin 3: Inconsistent Branding11:58 - Sin 4: You only post sales content13:20 - Sin 5: You rely too much on templates14:00 - Wrap Up*Links included in the show notes may be affiliate links and subject to compensation by MediaBooks