Welcome to The MediaBooks Podcast - the only place on the internet where creative accounting, isn’t a bad thing. Gen Z is tech illiterate: https://thesocialjuice.substack.com/p/whats-happening-gen-z-consumers-trendsLinkedIn Page Followers may be decreasing: https://searchengineland.com/linkedin-filters-connection-follower-counts-419083Timestamps 0:00 - Intro2:08 - News Headlines5:35 - Do you have a messy brand?6:30 - One Brand, One Audience13:40 - Sunk Costs15:45 - Know When to Bring in an Expert*Links included in the show notes may be affiliate links and subject to compensation by MediaBooks