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196 -  How to Gain Impressions and Grow Your Followers, with Matthew Kobach

196 - How to Gain Impressions and Grow Your Followers, with Matthew Kobach

FromThe Marketing Millennials


196 - How to Gain Impressions and Grow Your Followers, with Matthew Kobach

FromThe Marketing Millennials

ratings:
Length:
39 minutes
Released:
Sep 27, 2023
Format:
Podcast episode

Description

How does a food delivery app compete with behemoths like UberEats and Favor? 
Hint: It doesn’t try to. 
Matthew Kobach, the VP of marketing at Slice, chats with Daniel about how his app Slice is poised to work in conjunction with other food delivery apps by offering companies a lower service fee charge than the competition. 
Then, Matthew and Daniel dive into the different ways customers interact with apps and how location is a prime factor that motivates consumer behavior. Matthew also reveals some of his top tips for gaining social media influence and why he thinks that a lot of marketers are wasting their time on making content. 
Plus, stay tuned to find out why one of Matthew’s top tips is to repeat content!
 
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
 
Sign up for The Marketing Millennials newsletter: 
www.workweek.com/brand/the-marketing-millennials
 
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:
www.workweek.com
Released:
Sep 27, 2023
Format:
Podcast episode

Titles in the series (100)

Bored of the same boring marketing podcasts? If you’re looking for insights from some of the sharpest operators in the business, then The Marketing Millennials is the podcast for you. In this no BS, unfiltered marketing podcast, Daniel Murray unpacks the playbooks of marketers at the top of their game. We’ll get deep into conversation with some of the coolest companies in our industry. Every week you'll hear from guests like Jay Baer, Jack Raines, Ross Simmonds and Adrienne Barnes, finding out what they're doing right now and how you can use their actionable insights. From building profitable newsletters, to hacking TikTok: Daniel gets into all of it. The one request he makes to all his guests? Stories or it didn't happen. If you want to be part of The Marketing Millennials community, join in the conversation at: Linkedin: https://www.linkedin.com/company/the-marketing-millennials Instagram: https://www.instagram.com/the_marketing_millennials And if you love the show, tell a friend. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up to The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials