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Ep. 34 | Long-Form Content Strategy for Teacherpreneurs with Hayley Klees

Ep. 34 | Long-Form Content Strategy for Teacherpreneurs with Hayley Klees

FromMarket, Scale, Grow: Facebook Ad Marketing Strategy for Teacherpreneurs


Ep. 34 | Long-Form Content Strategy for Teacherpreneurs with Hayley Klees

FromMarket, Scale, Grow: Facebook Ad Marketing Strategy for Teacherpreneurs

ratings:
Length:
27 minutes
Released:
Aug 28, 2021
Format:
Podcast episode

Description

This week’s inspiring teacherpreneur journey is Hayley Klees, a Content Strategist for TPT Authors.Hayley is your best friend when it comes to planning out your content! She is a former 6th grade ELA teacher turned small business owner.   She helps TPT authors feel less stressed & overwhelmed by creating a game plan for your store.   Hayley loves playing volleyball & is a former collegiate athlete and coach.  Being a business owner is a lot like coaching where it's important to know your audience & what they need at certain times of the year.  If she's not working, you can find her outside because she loves the sunshine & being active!We chat all abouthow to get started with a content strategythe importance of strategically repurposing contenthard-selling vs soft-selling and which she recommendshow to organize your content and email marketing contentusing UTM Codes and tags to help track purchasesI hope you enjoy this chat as much as I did!Connect with HayleyInstagram: @hayley.kleesContent Strategy Planner {FREEBIE!}Links from the episodeFacebook Ad Targeting Groups for TeacherpreneursShare your story on the podcast___Find Jenzaia on Instagram @heyitsjenzaiaEmail Me: hello@jenzaiadimartile.comThe Market, Scale, Grow Community
Released:
Aug 28, 2021
Format:
Podcast episode

Titles in the series (100)

Welcome to Market, Scale, Grow! This a podcast for ambitious teacherpreneurs looking to have a bigger impact on the work, find freedom and flexibility, and ultimately make more money! Each Saturday, join me for our Saturday Strategy Sessions! These short and actionable episodes are full of tips and strategies you can implement in your business right away. ⁣Hey, I’m Jenzaia... a tea-drinking, outdoor-loving momma on a mission to take the overwhelm out of marketing strategy and Facebook ads. Oh yeah… I’m also a teacher business owner JUST LIKE YOU! ⁣⁣After 6 years in the classroom, I had my son and while I was fortunate to have 9 months at home with him, I just knew the SAHM life wasn’t for me. To regain my sanity, I dove into my TPT store and created a mini-course for math teachers. Working on my business helped me regain a sense of self, so I could be the best mom, wife (and human) possible. ⁣⁣Then I found Facebook ads! I absolutely love the strategy behind marketing small businesses and totally nerd out on all things numbers & data! Since 2020, I’ve been helping teacher business owners grow their email lists and businesses using holistic marketing strategies as well as Facebook ads. ⁣⁣I hope you'll join me on this journey!