On this episode of the Korean Beauty Show podcast Lauren runs through the 2025 trend forecast from one of the Korean Beauty industry’s biggest resources. Beauty of Joseon is on track to do $200 million in sales this year despite being practically unheard of in Korea and Jelly Ko’s Gelato Glaze Lip Mask hits the US. Plus, a popular Illiyoon cream has had a makeover and real customers review d’Alba, Tosowoong and more. 
 
Access Full Show Notes: https://stylestory.com.au/blogs/podcast/beauty-of-joseon-set-to-hit-200-million-in-sales
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K-Beauty News

2025 Trend Forecast 
Gelato Glaze Lip Mask hit the press in the US
Beauty of Joseon set to hit $200 million in sales this year 
Korean Sunscreen Ingredient - update

Question of the Week: I need help choosing products. My face has redness. My assumption is rosacea. What would you recommend?
New Korean Beauty Products

Illiyoon Ultra Repair Intensive Care Cream  

New Korean Beauty Product Reviews on STYLE STORY 

d’Alba White Truffle First Spray Serum 


Double Cleansing Duo 


Tosowoong Hyaluronic Acid Ampoule

Recommendation of the Week - Heart Signal 3 See omnystudio.com/listener for privacy information.