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#157: Phill Agnew - The psychology MrBeast uses to hook you

#157: Phill Agnew - The psychology MrBeast uses to hook you

FromCreator Science


#157: Phill Agnew - The psychology MrBeast uses to hook you

FromCreator Science

ratings:
Length:
35 minutes
Released:
Jul 25, 2023
Format:
Podcast episode

Description

WATCH
▶️ Watch this episode on YouTube
***
EPISODE DESCRIPTION
Phill Agnew is the host of The Nudge Podcast.
On his podcast, Phill dives deep into the behavioral science of marketing. 
Phill has spent over 50 hours studying MrBeast’s channel, breaking down the psychological hacks Jimmy uses to hook viewers, so you don’t have to.
So in this episode you’ll learn:

The 3 Psychological Biases MrBeast uses most frequently

Why they work

And how you can apply them to your own videos

Full transcript and show notes
Phill's Website
Follow Phill on Podcast / YouTube / LinkedIn / Newsletter / Twitter
***
TIMESTAMPS
(00:00) The Psychology of MrBeast
(00:55) How MrBeast Gained Early Traction
(07:09) Why Giving Away Money Works
(11:28) Using Costly Signaling WITHOUT Being Wealthy
(16:50) Why MrBeast Films the Way He Does
(21:01) Making Content That Stands Out
(25:10) Other Psychological Hacks MrBeast Uses
(29:36) Using Nudges Subconsciously 
***
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Learn more about your ad choices. Visit megaphone.fm/adchoices
Released:
Jul 25, 2023
Format:
Podcast episode

Titles in the series (100)

Creative Elements talks with today’s top creators. Through narrative interviews, Jay Clouse explores how creators like Tim Urban, James Clear, Tori Dunlap, and Codie Sanchez are building their audiences today. Not what worked 2, 5, or 10 years ago, but specific strategies and tactics that are working for them today. You'll also hear the specific elements of their personality, style, or approach that have helped them succeed – elements like focus, vulnerability, revision, and constraints. By learning how these creators make a living with their art and creativity, you'll gain the tools and confidence to do the same.