How to define your customer expectations. This may sound too simple or you will rationalize that you have already done it. Take a breathe and ask yourself if you really understand what your clients expect of your organization. Maybe the question is not if you understand, but does your team understand it too. Pushing this even further, do you have alignment in every team member on the expectations of your customers in your category of business? Today I share with you my interview with Chris Kneeland from The Cult Collective. Chris gives you examples and insight on why this is so important to your business. Don't miss this episode on understanding you're how to define customer expectations. Get the show notes for 327 | How to Define Customer Expectations To Drive Your Business with Chris Kneeland Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @ChrisKneeland2 #definecustomerexpectations #Marketing #Episode327 #Podcasts Give Leaders in the Trenches a review on iTunes!