Uber’s Lee Walsh on leaning into local experiences

FromThe Current Podcast

Start listening View podcast show

Uber’s Lee Walsh on leaning into local experiences

FromThe Current Podcast

ratings:

Length:

24 minutes

Released:

May 24, 2023

Format:

Podcast episode

Description

Uber Global Head of Media Lee Walsh breaks down why he thinks Uber is the ultimate local product as well as advertising conditions across the globe.

Released:

May 24, 2023

Format:

Podcast episode

Titles in the series (77)

The Current Podcast returns for another season of insights and inspiration from leaders at the world’s most influential brands. Editors and co-hosts Damian Fowler and Ilyse Liffreing uncover candid stories from these executives on everything from how they landed their roles to moments of redemption to innovations they're excited about and more. New episodes are released every Wednesday.

Skip carousel

Los Angeles Times’s former CMO, Josh Brandau: In this edition of The Current podcast, we hear from Josh Brandau, the CMO at the Los Angeles Times. Brandau, who comes from the agency world, recently took on the title, and he’s tasked with growing the celebrated publication’s digital subscribers from 400,000 to 1 million in a world where newsprint is declining. With publications caught between subscriptions and digital ads, Brandau offers his insights into how the LA Times is navigating the choppy waters of change with a fresh marketing strategy that sees California as the center of gravity. by The Current Podcast
22 min listen
Spotify’s Jay Richman, VP, Head of Global Advertising Business & Platform: Spotify started podcast wars. And before it was the podcasting behemoth it is today, it built its name and reputation as a music streaming service. From a small start-up in Sweden, the company has grown to become the world’s most popular audio streaming subscription service with over 365 million users, including 165 million subscribers, across 178 markets. In this edition of The Current podcast, we hear from Jay Richman, the VP, head of global advertising and platforms, to find out why the company is betting big on podcasts (with over 2.6 million on the platform, plus this one) and how the company is thinking about improving the advertiser experience for listeners. by The Current Podcast
22 min listen
Pinterest's former CRO, Jon Kaplan: About 450 million people visit Pinterest every month to be inspired by pinners’ boards of images and videos featuring everything from wedding dresses to making quick meals. The 11-year-old visual discovery engine has grown its e-commerce capabilities, brand partnerships and continues to add ad formats and features for its expanding creator community. Pinterest's large female user base and its approach to e-commerce have inspired marketers to invest in the creator culture. Jon Kaplan, Pinterest's former chief revenue officer and an ex-Googler, joins the podcast to discuss how the brand is evolving as an important channel for marketers. by The Current Podcast
20 min listen
Clorox’s Doug Milliken, VP of Digital Transformation: Doug Milliken joined The Clorox Company in 1987 before “digital” was even a strategy. After 34 years, he’s now the VP of marketing and digital transformation at the company. Milliken has seen Clorox expand and diversify into the global powerhouse it is today, with a portfolio of brands ranging from its namesake bleach to Burt’s Bees to Kingsford charcoal. We sit down with Milliken and ask him what’s the point of capturing first-party data to sell lip balm, as well as why the brand kept spending ad dollars during the pandemic when other companies were hitting pause. by The Current Podcast
21 min listen
Senate Leadership Fund's Billy McBeath and Bully Pulpit Interactive's Mike Schneider: U.S. politicians across the aisle, from ultra-Libertarian to extreme Republican, have used digital advertising to fuel their presidential campaigns. With the 2022 midterms and 2024 presidential election fast approaching, the time is ripe for new strategies. On the latest episode of The Current Podcast, meet two men who sit — Wizard of Oz style — behind the curtain of political advertising: Billy McBeath and Mike Schneider. McBeath is the digital director and senior advisor at the Senate Leadership Fund — a Republican super PAC that specializes in getting conservatives elected to the Senate. Schneider, on the other hand, sits on the liberal side of the political spectrum. He worked on President Biden’s presidential campaign in 2020 as a partner and head of BPI Labs for Bully Pulpit Interactive. “What we’re really buying for is impact and outcomes,” Schneider says on The Current Podcast. “Where by The Current Podcast
20 min listen
Campbell's Marci Raible, VP of Integrated Marketing: Campbell Soup Company is synonymous with memories of Mom making soup. Nowadays, the 153-year-old company still wants to hold on to that authentic branding, but to do so in the modern age. Campbell has been refining its data-driven strategies with Marci Raible, vice president of integrated marketing, at the helm. “It’s really easy to ask for a lot of data, but having the strategy for the data you need and how you are going to execute is critically important,” Raible says on The Current Podcast. “Otherwise, you can get paralyzed.” Retail media is also a key data driver for Campbell. On the podcast, Raible discusses how retail media has become a catch-all umbrella term, the innovations she would like to see with advertising on streaming platforms, and how to find new ways to connect with consumers who have been surrounded by the Campbell’s brand since they were kids. “How are we evolving with them as their lifestyle has change by The Current Podcast
19 min listen
Liquid Death Mountain Water's Hamid Saify, Vice President of E-Commerce (DTC & Digital): There are a lot of water brands on the market. In fact, the market for bottled water in the United States is estimated to be around $20 billion. And yet, the founders of Liquid Death Mountain Water found an innovative way to enter this market with an in-your-face brand — in a can with a skull on it — that blows away all preconceptions about how to market water. In just four short years, the startup has amassed more Instagram followers than any other brand on the market. The company has a simple but brilliant marketing strategy that has nothing to do with the traditional playbook. For a start, its tag line is “murder your thirst.” It’s a very punk rock way to sell water. We sit down with Hamid Saify, the VP of E-Commerce for Liquid Death to crack open a tall boy of water and talk about how the brand achieved success. by The Current Podcast
20 min listen
Marriott Bonvoy's Nicolette Harper, Global VP of Media: Marriott is synonymous with travel. With its extensive portfolio of hotel brands and styles and services that suit every type of traveler, it’s no wonder it is leading the way in reengaging travelers. In this episode, we speak with Nicolette Harper, VP of Media at Marriott to hear how the company planned its global relaunch after more than a year of travel restrictions. As wanderlust builds amongst consumers around the world — even as travel remains in flux because of the pandemic — we dive deep into how Marriott is inspiring travelers to book their next trip. We also learn about an exciting future Marriott destination — the world’s first metaverse hotel. by The Current Podcast
20 min listen
Visible’s Former CMO, Minjae Ormes: Visible is an all-digital wireless carrier owned by Verizon, marketed to customers who want a more flexible phone plan that won’t break the bank. It was recently named the “Best Telecom Brand” by Adweek. Since the pandemic, the company has cultivated and expanded its younger, tech-savvy customer base thanks to the marketing leadership of Minjae Ormes, the former Visible CMO who is now at LinkedIn. In this edition of The Current podcast, Ormes reflects on how her company’s values of economic and racial equity were reaffirmed during a turbulent year, and why that is crucial to the brand’s identity. by The Current Podcast
26 min listen
Nissan's Allyson Witherspoon, U.S. CMO: As a top-five automaker, and recently ranked #1 in the U.S. by Reputation, Nissan is no stranger to staying ahead of opportunities around the bend. This is especially true under the leadership of U.S. CMO, Allyson Witherspoon. Whether it’s debuting a new e-commerce platform to meet customer demand during a time when dealership visits were impossible, or reimagining launches for 10 new models this year, Allyson leads Nissan’s marketing efforts with creativity and compassion. In this episode, we get a chance to learn how she navigated a transformative year for auto, from semiconductor chip shortages affecting inventory to a massive industry shift toward electrification, all while maintaining a sharp focus on what drives her: building life-long bonds with customers. by The Current Podcast
22 min listen
Kimberly-Clark’s Zena Arnold, Global Chief Digital & Marketing Officer: In June 2020, Zena Arnold became the Global Chief Digital and Marketing Officer at Kimberly-Clark — the CPG giant famous for its paper goods such as Cottonelle, Kleenex and Huggies. Its products are used by more than a quarter of the world’s population in 175 countries. Facing the challenge of joining the company amid a global pandemic, Arnold brought lessons from her years as a Google executive into a classic CPG environment. In this debut episode of The Current podcast, we sit down with Arnold — who is remarkably candid — to find out how she helped Kimberly-Clark embark on a global digital transformation during a year when everything changed. by The Current Podcast
21 min listen
Johnson & Johnson's Nate Notwell, Head of North America Consumer Experience: Johnson and Johnson marketing exec Nate Notwell joins hosts Damian Fowler and Ilyse Liffreing to share why the company’s marketing strategy is based on trust, how he is leaning into technologies that make the consumer journey easier, and the company’s “digital-first ambition.” by The Current Podcast
19 min listen
Anheuser-Busch's Paolo Provinciali, VP of Media & Data: At more than 160 years old, Anheuser-Busch — parent company to more than 100 brands including international linchpins like Budweiser, Bud Light and Stella Artois— has a sizable hold on the beer market and yet still innovates, building out its e-commerce initiatives and brand portfolio in recent years into categories like craft beer, seltzer, and canned wines. The company’s adaptability to the ever-changing market and consumer trends extends to its advertising strategy. This week, we speak with Paolo Provinciali, VP of media and data at Anheuser-Busch, about reaching new consumers through digital channels like connected TV and how the brand is prioritizing data to connect with the consumer in relevant ways. by The Current Podcast
21 min listen
Hyundai's Angela Zepeda, CMO: Hyundai CMO Angela Zepeda shares her story of being the first female C-suite executive for the South Korean company, how the brand is attracting a younger audience, and how she is marketing Hyundai’s impressive fleet of electric vehicles. by The Current Podcast
25 min listen
Match Group’s Melissa Hobley and Mekanism’s Jason Harris: Dating app OkCupid views itself as the feisty underdog that is comfortable causing a stir. The brand did just that last year with its “Every Single Person” campaign, which they doubled down on after it sent waves through the advertising industry, social media, and the New York City subway. The leader behind OkCupid’s overall branding is Melissa Hobley, the company’s first-ever chief marketing officer. Hobley left OkCupid in August to step in as the CMO of Tinder, both of which are owned by parent company Match Group. Before she moved roles, Hobley went on The Current Podcast to talk about why OkCupid is so at ease taking big swings with its branding. “We have to do this in an interesting, provocative way. Partly because it’s real,” she says, “and partly because when you don’t have those giant budgets and you don’t have tons of star power but your product is better and you really believe that, you feel like you have the pe by The Current Podcast
23 min listen
IAB's David Cohen, CEO: To David Cohen, an industry veteran who now serves as the Interactive Advertising Bureau’s chief executive officer, the media landscape is clear. “The future of video will be streamed,” Cohen says on The Current Podcast. “There is no doubt in my mind that it is going to happen. The main question is how much the industry needs to evolve from now until then.” Cohen breaks down the biggest challenges around being at the center of the digital advertising industry, Netflix starting up an ad-supported tier, the Great Resignation, and why he believes the upfronts and NewFronts will merge in this episode. “This is going to be one video market,” he says. “There is no need for the time and effort of separating them. It is a fallacy today and it will certainly be a fallacy in the future.” by The Current Podcast
25 min listen
Mischief's Greg Hahn, COO and Co-Founder: Fifteen years into his celebrated career as chief creative officer at BBDO, Greg Hahn — like millions of other people — lost his job at the start of the COVID-19 pandemic. Two months later, however, he launched Mischief @ No Fixed Address, which found immediate success and recently was crowned Ad Age’s Agency of the Year. “That’s kind of mind-blowing,” Hahn, who also acts as chief creative officer of the agency, says on The Current Podcast. “But if you surround yourself with the right kind of people and everybody knows why they’re there, the results are endless.” Ironically, Mischief has developed a reputation true to its name, creating campaigns for Jay-Z’s cannabis brand, Monogram, that challenge marijuana regulation by comparing it to state laws of incest and bestiality. Another example: Kraft Macaroni & Cheese asked people to “send noods.” For Hahn, the riskiest idea is “the one no one pays attention to.” In this episode, Hahn goe by The Current Podcast
21 min listen
Samsung's Janet Lee, VP/CMO, Mobile Experience: As one of the world’s largest producers of electronics, it’s no surprise Samsung’s own mobile marketing is setting the bar. Whether it’s launching its new innovative take on the flip phone with bold new creative, or showcasing its products on reality shows, or digging into data to understand how to best speak to consumers, Samsung’s mobile marketing is on the frontlines of creativity. In this episode, we speak with Janet Lee, VP/CMO, Mobile Experience at Samsung Electronics America, to hear how she’s leading with interesting creative and data-led strategies. As mobile use continues to grow worldwide, we dive deep into how Samsung is building lifelong relationships with its consumers. by The Current Podcast
20 min listen
Carat's Mike Law, CEO: Twelve years into his career, Mike Law took a self-described “sabbatical” from advertising holding company Dentsu when he moved client side to be Director of Media at Pfizer. In the third season of The Current Podcast, Law describes how he’s using the lessons he learned at Pfizer in his second go-around with Dentsu, where he now serves as CEO of the award-winning agency, Carat U.S. Law also touches on the recent work he’s most proud of (hint: it has to do with the Covid-19 pandemic), why former college student-athletes can thrive in advertising even if they don’t have any experience, the value of working for an agency today, and why he loves working in advertising. “Everything that happens in the world, whether it be Hollywood or real geopolitical issues, has an impact on us and for us,” Law says. “We watch TV kind of cautiously, because we are like, okay, whatever happens next I'm going to have to think about what that means for my clients and my brands, by The Current Podcast
18 min listen
L’Oréal's Shenan Reed, SVP and head of media: To L’Oréal executive Shenan Reed, advertising is part art and part science. Reed went from working with the beauty brand on the agency side to taking over as L’Oréal’s senior VP and head of media in 2020. During that time, she has emphasized approaching customers as people instead of targets and making sure the consumer experience is the best it can be.  “It’s inspiring to be inside and understand how an organization like ours is dedicated to the science and to the quality of the products we put forward,” Reed says in our debut episode of the third season of The Current Podcast. “I absolutely love being in the position to help make the decisions on the media side.” Reed, who previously served as president and chief client officer at Publicis Groupe, discusses how L’Oréal has deep roots in technology, why marketing across a variety of channels is critical to scale messaging, and why she thinks the advertising industry will be better with by The Current Podcast
17 min listen
Haleon’s Katie Williams, CMO: Haleon U.S. CMO Katie Williams talks about building the brand after GSK split its consumer health care business into Haleon, which includes brands like Advil, Theraflu, and ChapStick. by The Current Podcast
26 min listen
Roblox's Christina Wootton, VP of Global Brand Partnerships: Parents with children over ten will likely know Roblox as a gaming platform, which bills itself as the ultimate virtual universe that allows create and share experiences with friends. But as the concept of the metaverse has gone mainstream, Roblox is already positioned as a metaverse — a universe of millions of immersive experiences that attracts over 47 million users a day — half of which are now older than 13 years old. Within Roblox, people interact as avatars and purchase in-game currency called Roblox to acquire digital items that they then collect or dress up their avatars. The marketing opportunities of this new space are not lost on major brands like Warner Bros., Gucci, Netflix and others who have partnered with Roblox to bring virtual experiences, concerts, and launch parties to its users. Joining us on The Current Podcast is Christina Wootton, vice president of global brand partnerships at Roblox, who discusses the by The Current Podcast
21 min listen
Discover's Kate Manfred, CMO: Not too many people can say they’ve gone from working as a chemical engineer to chief marketing officer, though that’s exactly what Discover CMO Kate Manfred has done. In our latest episode of The Current Podcast, Manfred discusses her unconventional career path from working as an engineer and then consultant to her current role as CMO of Discover. “To make good, robust decisions, you really need to embrace the math and data that every consumer leaves as they’re clicking around the internet,” Manfred says on the podcast. Manfred’s scientific background equips her with a marketing skill set that allows her to thrive as a data-driven CMO. Despite her unique background, Manfred knows she can’t do everything on her own. “No one can do this job alone. A CMO can never be successful by himself or herself,” Manfred says. “It really comes down to the strength and quality of the team that you build both internally and externally.” by The Current Podcast
21 min listen
Microsoft's Kathleen Hall, Chief Brand Officer: On the season four debut of The Current Podcast, Microsoft's Chief Brand Officer Kathleen Hall describes the emotional connection people have with brands, the biggest challenges for the brand since she started 14 years ago, Microsoft's partnership with Netflix and more. by The Current Podcast
20 min listen
Citi's Mike Venables, Head of Media, Managing Director: Dubbing itself “the world’s most global bank,” Citi is evolving its approach to be on the frontlines of marketing, as it strives to set the brand apart from others in the competitive financial services category. Leading with a sharp, data-driven digital marketing strategy, Citi relies on its brand efforts to connect with customers and differentiate the banking experience. In this episode, we speak with Mike Venables, the head of media, managing director at Citi — a longtime agency leader who recently made the switch to his first client-side gig — to understand his media strategy and how his background of leading media efforts across clients like AT&T, IBM and Merck is helping him drive better outcomes and accelerate growth during a moment of transformation for this iconic brand. by The Current Podcast
22 min listen
Dollar General's Chad Fox, VP/CMO: Dollar General CMO Chad Fox joins The Current Podcast to talk about how growing up in a small town prepared him to lead the Dollar General brand, why it’s customer base largely focused on the rural shopper makes its retail media network special, and how it’s an “83-year-old company in growth mode.” by The Current Podcast
17 min listen
DraftKings' Stephanie Sherman, CMO: Once taboo, sports betting is now thriving. The ever-growing list of states legalizing sports betting is a big reason for that shift in perception, with companies like DraftKings gaining popularity over the past decade. As one of DraftKings’ first 15 employees, Chief Marketing Officer Stephanie Sherman has seen that transformation happen firsthand. “It has been quite the journey over the last nearly 10 years,” Sherman says on The Current Podcast. “I have been doing a lot of reflecting in general on our journey as an organization — where we’ve been and where we aspire to go over the coming years. From those early days certainly a lot of things have remained the same, but as we’ve scaled over the years there’s new, fun marketing challenges to solve.” Sherman breaks down DraftKings’ marketing strategy, as betting legislation is being drafted on both a state and federal level; why its core business is tech, analytics, and data; as well as the main by The Current Podcast
21 min listen
Mint Mobile's Aron North, CMO: Mint Mobile’s CMO Aron North hops on The Current Podcast to share the secrets of how the wireless provider has been able to burst on the scene, working with Ryan Reynolds, and why North thinks risk and failure are necessary for success. by The Current Podcast
27 min listen
Edward Jones’ Tim Rea, Chief Experience and Marketing Officer: Edward Jones, the Fortune 500 financial services firm that serves over 8 million clients, celebrated 100 years in business in 2022. The company began with the mission of giving Midwesterners access to financial markets, even though they were thousands of miles from Wall Street. Edward Jones’ Chief Experience and Marketing Officer Tim Rea, who has a wealth of experience from roles at Office Depot, The Hershey Company, and Proctor and Gamble, shares his advice to young marketers on The Current Podcast. by The Current Podcast
19 min listen
Snap's Doug Frisbie, VP of Global Business Marketing: Snap’s Doug Frisbie joins The Current Podcast to talk about how the company is leaning into AI and how social media’s move to mobile changed advertising forever. by The Current Podcast
21 min listen

More Episodes from The Current Podcast

Skip carousel

Intuit’s Dave Raggio on creating a media network for small businesses: Intuit's Dave Raggio shares why SMB MediaLabs doesn’t own inventory, how it prioritizes privacy for its customers, and the reason consumer and CPG brands are turning to Intuit’s data. by The Current Podcast
19 min listen
Las Vegas Raiders’ Kristen Banks on marketing to old and new fans alike: Las Vegas Raiders’ SVP of Marketing Kristen Banks joins The Current Podcast to discuss the importance of balancing old and new fan bases alike, and not just in Las Vegas. by The Current Podcast
21 min listen
NBCUniversal's Alison Levin on strategic audience buying, the power of brand storytelling and the Paris Olympics: NBCUniversal’s ad president talks upfronts, strategic audiences, brand storytelling, and the Paris Olympics. by The Current Podcast
20 min listen
Hearst Newspapers’ Michael Irenski on the value of local journalism, keyword blocklists and Popeye: Hearst Newspaper's Vice President of Programmatic, Mike Irenski, joins The Current Podcast to explore the value of local journalism and what advertisers need to know about it. by The Current Podcast
26 min listen
Ford’s chief futurist imagines how AI could grow the relationship between drivers and their cars: Ford’s chief futurist joins The Current Podcast to discuss how preparing for the future is imperative for marketing. by The Current Podcast
22 min listen
How MLS plans to capitalize on 2026 World Cup fever: Major League Soccer’s VP of Brand Marketing, Jesse Perl, joins The Current Podcast to discuss how young people are growing more interested in soccer, the league’s deal with Apple TV+, and the importance of building local support for MLS teams. by The Current Podcast
20 min listen
CMO Laura Jones on the final frontier of Instacart’s retail media ambitions: Now firmly entrenched in Americans’ shopping habits, Instacart is eyeing the growing retail media space. Laura Jones, CMO of Instacart, joins The Current Podcast to share the strategy behind the company’s tie-ups with Peacock and Roku and how she’s reaching shoppers by framing them as the COOs of their households. by The Current Podcast
18 min listen
BBDO on why marketing needs humor: BBDO created the iconic Snickers “You’re Not You When You’re Hungry” campaign. The agency’s President and CEO, Andrew Robertson, breaks down the power of humor. by The Current Podcast
16 min listen
On chocolate and politics: What CPG brands and political campaigns have in common: As the presidential race picks up momentum, The Current Podcast explores what a political campaigner and a CPG brand marketer can learn from each other. Kyle Yadon-Smith (the head of digital for the National Republican Senatorial Committee) and Vinny Rinaldi (the head of media and analytics for The Hershey Company) get candid about marketing politics and chocolate. by The Current Podcast
25 min listen
AARP on combatting ageism in marketing: Barbara Shipley, senior VP of brand integration at AARP, discusses on The Current Podcast the risk of perpetuating myths associated with older generations. by The Current Podcast
21 min listen
Booking.com’s Arjan Dijk on how brands can’t ignore sports if they want to be part of the zeitgeist: Booking.com’s Chief Marketing Officer, Arjan Dijk, joins The Current Podcast to touch on the post-pandemic travel boom and how data supports the company’s omnichannel strategy, saying that 30 percent of his marketing team are “hardcore data scientists.” by The Current Podcast
15 min listen
Moderna’s Kate Cronin on turning a pandemic hero into an everyday hero: Fresh off pandemic fame, Moderna wants consumers to know how it’s applying mRNA technology to reimagine health and wellness. Among other strategies, the company is leaning into sports and music to reach consumers when they’re likely to be most receptive. by The Current Podcast
20 min listen
White Castle on maintaining itself as a pop culture icon: As a 102-year-old brand, White Castle has become a niche part of culture, from the “Harold & Kumar Go to White Castle” movie to people getting married at the restaurant. Jamie Richardson, VP of marketing and public relations, discusses maintaining the White Castle brand as a pop culture icon. by The Current Podcast
18 min listen
Hilton’s Mark Weinstein on driving loyalty and inspiring wanderlust: Weinstein shares why data and technology are crucial to Hilton’s customers’ experience, the creative philosophy for the hotel’s recent campaign with Paris Hilton, and marketing against home-sharing companies. by The Current Podcast
20 min listen
Tubi’s Nicole Parlapiano on sustaining growth after virality: The chief marketing officer of the free ad-supported television (FAST) platform breaks down the maturation of the free-streaming space, Tubi going for an entire brand refresh, and growing the brand past its “teenage-acne phase.” by The Current Podcast
16 min listen
Activision Blizzard’s Jonathan Stringfield on creating for the unseen gamer: Activision Blizzard's Jonathan Stringfield on how advertisers can attach themselves to gamers' loyalty to specific franchises and how to find community in gaming. by The Current Podcast
19 min listen
State Farm’s Alyson Griffin’s policy: Meet customers at every life stage: State Farm’s Head of Marketing, Alyson Griffin, breaks down making the company’s iconic jingle a bigger deal next year and diving more into retail media. by The Current Podcast
19 min listen
NFL Marissa Solis on how she’s helping the league find new meaning in legacy: The NFL’s Marissa Solis on the Taylor Swift effect, expanding globally, and the powerful messaging coming for the Super Bowl. by The Current Podcast
19 min listen
Zillow’s Beverly Jackson on bringing real estate marketing closer to home: Zillow’s Beverly Jackson on simplifying the housebuying process through its marketing, and why working at the company has special importance for her as a Black woman. by The Current Podcast
17 min listen
VML CEO Jon Cook wants more creativity while advertising on streaming platforms: VML CEO Jon Cook on how the agency came up with Wendy’s now iconic social media presence, the innovations he hopes to see in the streaming ad space, and commerce on Instagram. by The Current Podcast
19 min listen
Francesca’s Traci Graziani on merging in-person experiences with digital: Francesca’s VP of marketing Traci Graziani shares what she thinks the future of retail will be, Taylor Swift and Beyoncé’s effect on sales, and how a Dolly Parton quote influences her perspective. by The Current Podcast
17 min listen
LG Ad Solutions CMO Tony Marlow on the evolving nature of TV: Tony Marlow, CMO of LG Ad Solutions, shares why everything in marketing comes down to storytelling, and LG’s vision to make the TV experience more immersive. by The Current Podcast
20 min listen
Kendra Scott's Michelle Peterson, CMO: Kendra Scott CMO Michelle Peterson on catching lightning in a bottle with Barbie, integrating with ‘Bama rush, and scaling from local to national with its digital strategy. by The Current Podcast
20 min listen
Lenovo's Emily Ketchen, VP, CMO of Intelligent Devices Group and International Markets: Lenovo’s Global VP and CMO Emily Ketchen on diversity as a cornerstone for the company, marketing to Gen Z, and if generative AI will replace workers. by The Current Podcast
22 min listen
VaynerX's Andrea Sullivan, CMO: VaynerX CMO Andrea Sullivan explains how a tweet launched the beginnings of the media agency’s Super Bowl commercial with Planters and what it’s like working with VaynerX Founder and Chairman Gary Vaynerchuk. by The Current Podcast
19 min listen
Publicis Health Media’s Andrea Palmer, President: Andrea Palmer, Publicis Health Media’s president, dives into what health media is learning from beauty advertising, the importance of innovation, and creating the first upfront for pharma. by The Current Podcast
18 min listen
The Weather Company's Randi Stipes, CMO: Randi Stipes shares why she lets the science do the talking for the company and how their data hopes to play a part in improving people’s mental health. by The Current Podcast
18 min listen
PepsiCo’s Shyam Venugopal, SVP, Global Marketing and Media Transformation: PepsiCo’s Shyam Venugopal breaks down why he thinks simple human insights lead to better “people-based marketing,” and where retail media could go next. by The Current Podcast
22 min listen
SiriusXM’s Suzi Watford, Chief Growth Officer: SiriusXM Chief Growth Officer Suzi Watford shares how the company leverages data on searches to create channels like The Calm Channel, which aids in sleep, and why partnerships with brands like Walmart are critical by The Current Podcast
15 min listen
AMC Networks’ Kim Granito, Head of Marketing: AMC Networks’ head of marketing, Kim Granito, gives her thoughts on the writers’ strike and standing out in the streaming space by being “everything to someone.” by The Current Podcast
20 min listen

Related podcast episodes

Skip carousel

Episode 11: At The Heart of Business with The Former CEO/Chairman/President of Best Buy Hubert Joly by FinanZe
43 min listen
Paul Bickford on Secret Sauce of Sales Enablement: The term “sales enablement,” is thrown around a lot and can mean different things to different sales professionals. We sat down with Paul Bickford, Denver Chapter President of the Sales Enablement Society, to discuss what sales enablement is, why it’s effective and how it can be leveraged as a resource. by The B2B Revenue Executive Experience
40 min listen
SaaStr 409: Lessons in Scaling a Low Code Platform with Howie Liu, Co-Founder, and CEO @ Airtable: As one of the early champions of "low-code”, Howie Liu shares the lessons he's learned building and scaling a company in an entirely new category. He'll discuss how Airtable focuses on solving customers' increasingly complex needs, all with products... by The Official SaaStr Podcast: SaaS | Founders | Investors
26 min listen
Cracking the Leadership Code | Alain Hunkins 333: Alain Hunkins is a sought-after speaker, consultant, trainer, and coach. Over his twenty-year career, he has led over 2,000 groups in 25 countries. Alain’s clients include Wal-Mart, Pfizer, Citigroup, General Electric, State Farm Insurance, IBM,... by Eternal Leadership
42 min listen
EP99 - Yelp Product Lead on Building a Hospitality Product That Serves Businesses & Consumers: Yelp is a mass market product that is used by millions of people the world over. But what goes into the various individual features that helps deliver on Yelp’s mission to connect consumers with local businesses? As part of our Building for... by Product Talk
30 min listen
The Last Product-Led Growth Cohort For 2021 by ProductLed Podcast
15 min listen
Ep. 22 Charlie White (Director of Product Design at Uber): Every day, Uber facilitates 27 million trips worldwide. How do they provide the best experience possible? In today’s episode, https://www.linkedin.com/in/charlie-waite-79481712/, Director of Product design at http://www.uber.com, delves into the... by Best Story Wins
45 min listen
261 Feedback and Flexibility is Product Management: Rob Holland, CEO of Feedback Loop, talks about the role of feedback as a fundamental building block of products and businesses, and as a core element of all learning and growth. Rob has built and led product teams at large organizations like Nielsen,... by This is Product Management
27 min listen
Webinars: Growing Leads and Sales With Live Online Events - 111: Do you use webinars in your marketing? Are you looking for new ways to generate sales and leads? In this episode, I interview Lewis Howes, author of The Ultimate Webinar Marketing Guide and host of the School of Greatness Podcast, where he... by Social Media Marketing Podcast
56 min listen
Eduardo Luz | The Power of Aligning Culture In Your Message by The CMO Podcast
45 min listen
How Unilever Created a New EVP and Employer Brand, with Anuradha Razdan: Unilever is a global company selling fast-moving … by Employer Branding Podcast
35 min listen
Episode #692 - How To Be A Respected Business Leader with Kurt Uhlir, VP of Marketing at eXp World Holdings: This week on the Million Dollar Mastermind podcast, host Larry Weidel is joined by Kurt Uhlir, a globally-recognized marketer, operator, and speaker. He is the Vice President of Marketing & Operations at eXp World Holdings and a Managing Partner & Founder at Ethereal Innovations Inc. by Million Dollar Mastermind with Larry Weidel
20 min listen
EP33: Alvin Bowles on Diverse Voices and Facebook’s Covid-19 Response: Currently, Alvin Bowles holds the position of Vice-President-Global Marketing Solutions at Facebook. He leads Facebook's audience networking department. It is the technology that makes advertisements more viable for small business owners and directs th... by Great Minds
39 min listen
Episode #691 - What Is Healthy Confrontation? With Kurt Uhlir, VP of Marketing at eXp World Holdings: This week on the Million Dollar Mastermind podcast, host Larry Weidel is joined by Kurt Uhlir, a globally-recognized marketer, operator, and speaker. He is the Vice President of Marketing & Operations at eXp World Holdings and a Managing Partner & Founder at Ethereal Innovations Inc. by Million Dollar Mastermind with Larry Weidel
22 min listen
Episode #690 - It’s All About Controlled Risk with Kurt Uhlir, VP of Marketing at eXp World Holdings: This week on the Million Dollar Mastermind podcast, host Larry Weidel is joined by Kurt Uhlir, a globally-recognized marketer, operator, and speaker. He is the Vice President of Marketing & Operations at eXp World Holdings, and is also a Managing Partner & Founder at Ethereal Innovations Inc. by Million Dollar Mastermind with Larry Weidel
20 min listen
Episode #689 - Why Do CEOs Lose Their Momentum? With Kurt Uhlir, VP of Marketing at eXp World Holdings: This week on the Million Dollar Mastermind podcast, host Larry Weidel is joined by Kurt Uhlir, a globally-recognized marketer, operator, and speaker. He is the Vice President of Marketing & Operations at eXp World Holdings, and is also a Managing Partner & Founder at Ethereal Innovations Inc. by Million Dollar Mastermind with Larry Weidel
18 min listen
Ep. 211 David Chung: Bill O'Neil And The Making Of Millionaires: David Chung, deputy markets editor at IBD, helps celebrate Bill O'Neil's birthday with a discussion of lessons learned from IBD's founder. by Investing With IBD
60 min listen
#51: What MBA Students Need to Know About Careers in Product Management: Lewis Lin is the Founder and CEO of Impact Interview and has taught thousands of students and professionals how to successfully land Product Management and Tech Jobs. In our interview, Lewis spoke about his own career in Product Management and shared... by MBA Insider
41 min listen
Adam Lowry (Method) - Method to Success by Entrepreneurial Thought Leaders
62 min listen
Quinn O’Brien (Lenovo) | Branding Enterprise by The CMO Podcast
57 min listen
13. Outpacing the Competition with Jim Weber: CEO of Brooks Running Company Jim Weber shares highlights from his new book, Running with Purpose: How Brooks Outpaced Goliath Competitors to Lead the Pack and how passion and focus allowed him to build a brand that creates value for its customers. by FOMO Sapiens with Patrick J. McGinnis
40 min listen
Wicked Lobstah: Vertical Integration and the Luke’s Lobster Success Story by FOMO Sapiens with Patrick J. McGinnis
42 min listen
#373 The Mighty Swipe With Olly Cooper: In this week's podcast, Andy is joined by Olly Cooper, CEO at Fuse (the mobile arm of venture builder, Blenheim Chalcot) and Co-Founder and Director at Bijou Commerce, a mobile commerce platform business that revolves around single image browsing ... by Internet Marketing: Insider Tips and Advice for Online Marketing
19 min listen
How Paul O'Neill Fought For Safety At Alcoa by David Burkus Presents
11 min listen
Associations that Matter - BOMA: Watch this segment's video on our YouTube channel: https://youtu.be/1qubN4lRcq4 Michael is joi... by America‘s Commercial Real Estate Show
16 min listen

Discover this podcast and so much more

Uber’s Lee Walsh on leaning into local experiences

Uber’s Lee Walsh on leaning into local experiences

Description

Titles in the series (77)

More Episodes from The Current Podcast

Related podcast episodes