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79. Dressed up for Mars (or Netflix!) with Vollebak

79. Dressed up for Mars (or Netflix!) with Vollebak

FromCreate Tomorrow, The WGSN Podcast


79. Dressed up for Mars (or Netflix!) with Vollebak

FromCreate Tomorrow, The WGSN Podcast

ratings:
Length:
26 minutes
Released:
May 19, 2023
Format:
Podcast episode

Description

Vollebak is a British fashion brand focusing on designing clothes that will see us through extreme environments, war and space exploration.
Co-founder of the clothing company Steve Tidball joins host editorial director Bethan Ryder and WGSN head of activewear Yvonne Kostiak to discuss the future of clothing for the next century, innovations in the activewear market and why Vollebak doesn’t produce seasonal collections like most clothing brands.
Steve talks about Vollebak's inception, the brand's  journey into the future and of course the Jason Bourne-esque pants designed to last 100 years.
Released:
May 19, 2023
Format:
Podcast episode

Titles in the series (100)

WGSN is the world's leading consumer trend forecaster. In this podcast we discuss the changing world and how industries will need to adapt. Each episode focuses on a single market, topic or trend as we unpack what businesses and individuals need to do to navigate the fast-changing world around us. Our expert trend forecasting combined with data science help you understand consumer behaviour and lifestyles, create products with confidence and trade at the right time. WGSN is an Ascential company.