In today’s episode, host John Laurito sits down with Author and CEO of Founders Space, Steve Hoffman. They talk about how to make your startup business survive, thrive, and grow. They talk about Steve’s passion for startups, his business as a startup accelerator, how to be a good leader, a businesses’ true north, and his new book: Surviving a Startup.Steve Hoffman (Captain Hoff) is the CEO of Founders Space, one of the world’s leading startup accelerators, with over 50 partners in 22 countries. Founders Space was ranked the #1 incubator for overseas startups by Forbes and Entrepreneur Magazines.Hoffman is also a venture investor, founder of three venture-backed and two bootstrapped startups, and author of several award-winning books. These include “Make Elephants Fly” (published by Hachette), “Surviving a Startup” (published by HarperCollins), and “The Five Forces” (published by BenBella).Hoffman went on to launch Founders Space, with the mission to educate and accelerate entrepreneurs. Founders Space has become one of the top startup accelerators in the world. Hoffman has trained hundreds of startup founders and corporate executives in the art of innovation and provided consulting to many of the world’s largest corporations, including Qualcomm, Huawei, Bosch, Intel, Disney, Warner Brothers, NBC, Gulf Oil, Siemens, and Viacom.Order a copy of Surviving a Startup at https://www.foundersspace.com/surviving-a-startup/You can find him and his other books at:Website: https://www.foundersspace.com/IG: https://www.instagram.com/foundersspace/FB: https://www.facebook.com/groups/foundersspace/YT: https://youtube.com/foundersspaceShow notes:[2:15] More about Steve’s passion for startups[3:50] At what stage do leaders come to him?[4:34] The difference between companies that survive and those that don’t[8:24] Don’t do anything before completing your team[10:45] Ask, don’t tell — tip to being a good leader[14:14] What is a leader’s job?[14:42] Picking the right business model[18:26] How to create a platform with an ecosystem[19:48] The customer is the true North[22:06] Surviving a Startup — get a copy now![24:04] OutroGet a copy of Tomorrow's Leader on Amazon https://tinyurl.com/huseae9hText LEADER to 617-393-5383 to receive The Top 10 Things That The Best Leaders Are Doing Right NowFor questions, suggestions, or speaker inquiries, contact me at john@lauritogroup.com