In this episode, I talk about where the Automakers are investing in North America and what they are investing in. I introduce the Volkswagen ID.4 EV, which will arrive sometime in 2022, and I discuss how important it is to engage your customers during vehicle presentations.
Mike Talks Cars is a daily podcast addressing current news, quick updates on new vehicles, and something from this Automotive Trainer that you can do to take your Sales skills to the next level. New mini-episodes, like this one, will be available Monday - Friday by 1 PM Eastern time. Subscribe and join me for this quick run through the  Automotive world. I am your host, Mike Little, and have spent my career training Sales Consultants and Managers on how to create and deliver world-class Customer Experiences. You can find more from me on my website protraininggroup.ca, and on YouTube.

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