Did the Big Apple make a big mistake‽ Josh and Kyle are in a New York state of mind this week when they review the new "We Heart NYC" campaign. New York City had the chance to make it here, but instead chose to make it anywhere, and the guys are not impressed. Kyle suggests some New York-based type designers and foundries who could have given the rebrand a better local flair and Josh pitches a typography-based Seinfeld episode. Guess this is what happens when you are a city that never sleeps...Font releases highlighted in this episode:Ginka from Lift Type Discotack from Blaze Type CoFo Gothic from Contrast Foundry Fonts you can turn to for your New York-based branding:Name Sans from Arrow TypeSöhne from Klim Type Foundry LaFarge from Typetanic FontsNYC Typewriter from Scott Vander ZeeCommunity Gothic from Frere-Jones TypeNew York City foundries you should know more about:Frere-Jones TypeTipofiliCommercial TypeBSPKGeneral Type StudioXYZ TypeClick here to get your 2022 Annual Report and Almanac, our data-driven look at the world of independent typography in 2022!Click here to subscribe to the Weekly Newsletter for all the independent type news that's fit to email!Rate, review, subscribe to, and share the Interrogang liberally, and don't be strangers if you want to chat with us: hello@proofco.xyz.