55 min listen
Using your website to reach your ideal client
Using your website to reach your ideal client
ratings:
Length:
40 minutes
Released:
Jan 15, 2019
Format:
Podcast episode
Description
As a private practice IBCLC your website is usually the first contact your prospective clients will have with you and your business. Making your website easy to navigate and quickly get the necessary information is essential for a new and tired parent. In this episode, Leah and Annie share their resources for online scheduling, HIPAA compliance, website design, and more.“You never want people leaving your website while they’re still deciding if they want to work with you” In this episode, we will cover:How to make an impression - Your website is the first source of contact withyour clients.The importance of mobile compatibility - New moms are tired! Helpthem by making your website navigable during 3AM feedings.What do I include on my website? Annie and Leah share tips on whatyou should and shouldn’t include on your website.The Final Step - Contact & Booking are the most important parts ofyour website. Annie and Leah talk about how to make this step easyand efficient, as well as share resources to get this set up.Not sure about the design? - Annie and Leah let you in on some helpfuldesign tips, as well as give advice on how to get meaningful photosfor your site. Like this episode? Want more?The LBC podcast is ALWAYS free, thanks to contributions from supporters. Every contributed dollar counts and so do our contributors — as a thank-you gift to our top-tier members, we offer monthly LIVE Deeper Dive sessions with experts and access to all previous Deeper Dive sessions — check out our upcoming Deeper Dives and become a member! All contributions count; join at one of our starter levels here! Links and ResourcesNational Women's Law CenterAcuityCharmJaneHow to make your website HIPAA CompliantIf you like what you heard today, please follow us on Facebook and Instagram and leave us a review on iTunes. You can email us questions and comments at hello@lactationbusinesscoaching.com. About UsLeah Jolly is a private practice IBCLC with Bay Area Breastfeeding in Houston, Texas.Annie Frisbie is a private practice IBCLC serving Queens and Brooklyn in New York City and the creator of the Lactation Consultant Private Practice Toolkit.Many thanks to Stephanie Granade for her production assistance, and to Silas Wade for creating our theme music.
Support this podcast at — https://redcircle.com/lactation-business-coaching-with-annie-and-leah/exclusive-contentAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Support this podcast at — https://redcircle.com/lactation-business-coaching-with-annie-and-leah/exclusive-contentAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Released:
Jan 15, 2019
Format:
Podcast episode
Titles in the series (100)
The Delicate Balance: Personal and Professional Time: When you have a private practice, it’s so easy for your work life to bleed into your home life. Finding a rhythm for your days can help prevent you from working all the time. In today’s episode, Annie & Leah share their own schedules and give ideas for finding the right time for all the personal and professional things you need to do. “Don’t forget about the power of a little bit of white space” In this episode, we will cover: -A Day in the Life of Leah: An inside peek at how Leah organizes her schedule -Annie in the City: Annie Shares her daily schedule as a busy NYC IBCLC and homeschool mom -What works and what doesn’t: Review your schedule to see what is successful and what can be adjusted -Efficient Time management: These tips will help you manage your schedule more efficiently and keep your sanity This episode is sponsored by the Lactation Consultant Private Practice Toolkit. Listen to the episode to find out how you can ge by Lactation Business Coaching with Annie and Leah