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Episode #4: Meet Home Cooks

Episode #4: Meet Home Cooks

FromInside the Mind


Episode #4: Meet Home Cooks

FromInside the Mind

ratings:
Length:
28 minutes
Released:
Apr 7, 2021
Format:
Podcast episode

Description

Home cooks have a wide variety of resources available to them today, from specialty retail outlets to internet-based meal kit services. It’s important for brands to understand the current needs of the home cook. In this episode, we talk to three consumers who have differing levels of expertise with meal preparation. We’ll hear about where they turn for recipes and inspiration, where they shop for groceries and supplies, and the psychological benefits that they receive from a love of cooking.
Released:
Apr 7, 2021
Format:
Podcast episode

Titles in the series (31)

Have you ever wondered just what exactly is going on in your customers’ minds? Well, it’s time to stop wondering! Tune in for interviews with real shoppers in a variety of retail and consumer sectors, all mixed with analysis and insights. Inside the Mind is produced by Kearney, one of the original management consulting firms. Learn more at www.kearney.com.