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    Getting In on the Content Acquisition Land Grab (260)

    Getting In on the Content Acquisition Land Grab (260)

    FromContent Inc with Joe Pulizzi

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    Getting In on the Content Acquisition Land Grab (260)

    FromContent Inc with Joe Pulizzi

    ratings:
    Length:
    4 minutes
    Released:
    Jan 11, 2021
    Format:
    Podcast episode

    Description

    The first few days of January brought us a slew of content buying and selling. Looks like the gold rush of content is upon us. Time for you to join the fray? ------- Get Joe's new book, Corona Marketing: What Marketing Professionals Need to Do Now to Survive the Crisis, absolutely free. Want to stay in touch with Joe? First, subscribe to this podcast. Second, subscribe to Joe's every-other-week Random Newsletter.  
    Released:
    Jan 11, 2021
    Format:
    Podcast episode

    Titles in the series (100)

    Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each podcast contains one inspirational idea that can change your business - all in less than 15 minutes per episode.