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Impact of fake news on your marketing department

Impact of fake news on your marketing department

FromThe Marketing Companion


Impact of fake news on your marketing department

FromThe Marketing Companion

ratings:
Length:
35 minutes
Released:
Jun 9, 2019
Format:
Podcast episode

Description

Samsung announced a new AI technology that allows somebody to create "deep fake" videos of individuals with a single photograph. As the ease of this technology improves and costs come down, every business is vulnerable to advanced forms of deception. How do you prepare for this now? Mark Schaefer and Brooke ("Brookie Cookie") Sellas take on this critical topic.
Released:
Jun 9, 2019
Format:
Podcast episode

Titles in the series (100)

The world’s most entertaining marketing podcast! Mark Schaefer and a rotation of brilliant guest hosts provide new marketing insights and timely advice that help you navigate the future of digital business, The Marketing Companion is always fun, always interesting, and always on-target with ideas that will turn up your marketing intellect to an “11.”