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How “Doing Good, Works” With Frontier Co-op

How “Doing Good, Works” With Frontier Co-op

FromThe Engage For Good Podcast with Alli Murphy


How “Doing Good, Works” With Frontier Co-op

FromThe Engage For Good Podcast with Alli Murphy

ratings:
Length:
30 minutes
Released:
Jan 31, 2023
Format:
Podcast episode

Description

Frontier Co-op’s CEO Tony Bedard dropped by to talk about the organization’s philosophy “doing good, works.”Frontier Co-op is a 40,000-person member-owned herbs, spices, and botanicals cooperative founded in 1976. Since then, it has been a leader in social impact and employee-focused initiatives. In today’s episode, EFG’s Alli Murphy chats with Frontiers’ CEO, Tony Bedard, about the organization’s philosophy, “doing good, works.” In 2021, Frontier Co-op committed $225,000 over three years to continue its partnership with Willis Dady Homeless Services. The program is part of Frontier’s 2022 Halo Award-winning initiative Breaking Down Barriers to Employment. It identifies individuals returning to society who are eager for a second chance after being incarcerated or facing other challenges, such as homelessness or lack of transportation, and provides them with the resources to overcome these systemic barriers to employment. The program has directly impacted Frontier’s business, solving its hiring needs by hiring 20% of its production employees through its second-chance hiring practices. In addition, more than 140 individuals have gone through the apprenticeship program thus far.Aside from this initiative, we also dive into the Co-Op’s word-wide sourcing and international development projects. Tony has traveled the world to visit small-scale organic growers, led more than 25 humanitarian missions to El Salvador and Haiti and has supported dozens of community building and business building projects in the Co-op’s grower communities.In today’s episode, we’ll explore:
How to evaluate employee and societal needs to create a program that’s equitable and impactful
The genesis of the Breaking Down Barriers to Employment initiative
How partners that are subject matter experts are crucial for true impact
What Tony learned while developing Breaking Down Barriers to Employment
How their CSR work extends to a global scale
Tony’s advice for marrying business and societal needs
Links & Notes
Frontier Co-op Website
Frontier Co-op LinkedIn
Frontier Co-op Instagram
Frontier Co-op Facebook
Frontier Co-op program gives workers a second chance at employment – and life
Frontier Co-op Named to Inc.'s 2022 Best in Business List in Correctional Re-Entry Services Category
2022 Halo Award Winner
Frontier Co-op’s recent sourcing trip to Guatemala
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(00:00) - Welcome to Engage for Good
(02:20) - Introducing Tony Bedard
(05:42) - Progressive Values, Breaking Down Barriers, Unemployment
(08:01) - Returning Citizens
(13:30) - Partners in Action
(14:44) - Lessons Learned
(22:15) - Buying In to the Purpose
Released:
Jan 31, 2023
Format:
Podcast episode

Titles in the series (100)

Stay up to date on all things corporate social impact and purpose-focused marketing, including trends, tactics and need-to-know news with Engage for Good’s Megan Strand in this weekly podcast.