Does it matter that the Murdoch press is seen as right and the ABC left-wing?
And what damage is done by the way media bias has been magnified in the US, especially through the Trump era?
These are fundamental ethical issues going to the heart of journalists and publishers’ obligations to the rest of us. And they are what Kelly McBride grapples with. As Chair of the Craig Newmark Center for Ethics and Leadership at the Poynter Institute, her role is to guide publishers and journalists on ethical issues.  

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(The #FutureofJournalism interviews are created by the Alliance for Journalists'​ Freedom in Australia. Catch the podcast series on Spotify and the video series on the AJF website and YouTube)