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Jordon Rooney - CEO of Jaster Athletes Speaks on Amplifying Damar Hamlin's Positivity

Jordon Rooney - CEO of Jaster Athletes Speaks on Amplifying Damar Hamlin's Positivity

FromThe Casey Adams Show


Jordon Rooney - CEO of Jaster Athletes Speaks on Amplifying Damar Hamlin's Positivity

FromThe Casey Adams Show

ratings:
Length:
42 minutes
Released:
Jan 23, 2023
Format:
Podcast episode

Description

Today on The Casey Adams Show I sat down with Jordon Rooney. Rooney, has always had an entrepreneurial mindset. A native of New Castle, Pa., an hour northwest of Pittsburgh, he played defensive back for nearby Westminster College before graduating in 2012 and heading overseas to play professionally in Serbia and Poland. He then founded his nonprofit, Never Fear Being Different — which works with youth and other nonprofits to amplify social impact — in 2015, before joining law firm Pond Lehocky Giordano as its director of digital marketing in 2018. Rooney left that role in 2020 to found Jaster, which seeks to amplify athletes’ brands through strategy and content creation, and Built Different Creative, a separate marketing agency geared toward companies rather than athletes. Jaster Athletes represents seven college football players for name, image and likeness deals, but Damar Hamlin is the agency’s only pro client. He was also its first client; when Hamlin entered the NFL Draft in 2021, he approached Rooney about being his marketing rep. Rooney agreed, taking it one step further by making Hamlin an equity holder in Jaster upon its launch that year. Tune into today's conversation as we discuss the future of NIL deals, building your personal brand as an athlete, and being by Damar Hamlin's side during his recent injury.
Learn more about Jordon Rooney: https://www.jordonrooney.com/
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Released:
Jan 23, 2023
Format:
Podcast episode

Titles in the series (100)

Welcome to The Rise of The Young Podcast hosted by 18 year old entrepreneur, author, public speaker, and personal branding expert Casey Adams. Casey Adams is the CEO of Build Your Empire which is a massive media company focused on showcasing world class entrepreneurs though business events & content on social media. Build Your Empire has a community of over 1,500,000+ entrepreneurs on Instagram, and we're currently reinventing the business event space. Over the past three years I've focused on building a world class personal brand, and it's led me to sitting down and interviewing hundreds of the worlds most successful entrepreneurs, athletes, celebrities, and more. The Rise of The Young Podcast started in 2017, and it has allowed me to share my story and experiences with YOU as an 18 year old entrepreneur. On this podcast you’ll find interviews & stories with some of the most innovative entrepreneurs, authors, influencers, and CEO’s of this era. My goal is to share stories from the most successful people in this world, and give you a young perspective as I'm only 18 years old. Also, on The Rise of The Young Podcast you will be hearing cutting edge strategies on what it takes to build a world class personal brand on social media. Each episode will be unique, and I'll be sharing my stories that have impacted me the most. At the end of the day, this podcast is for YOU and I would appreciate your feedback on everything I'm doing! Thank you again for listening to "The Rise of The Young Podcast," I look forward to building with you!