Today's episode is with Simon Dent. After starting his professional life as a lawyer, Simon quickly realized he had more to offer the world and made the transition to that of a sports agent. Over the following decade, he represented Premiership footballers, Olympic gold medallists, Rugby World Cup winners and even a Hollywood movie star. In 2013, Simon switched to marketing to help launch the agency, BBH Sport, and work on slightly more traditional brands.Then in the spring of 2016 he co-founded Dark Horses alongside the founders of advertising agency, Lucky Generals.We touched on the following:Mental healthHow his illness changed his lifeThe importance of being creative in your fieldHow to move beyond the structuredHow to be a great marketerMoving beyond the traditionalResources Mentioned In The EpisodeTwitter: @simonjdentWebsite: https://www.darkhorses.com/
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