Vice President at C Spire Jim Richmond joins the show on the Farm Bureau guest line talking about the world of sports marketing live in the BankPlus Studio. Jim and Bo talk about their memories working together on events and meeting some of the biggest athletes in the world. Jim looks at the ground C Spire has covered in the sports world and how the headsets in college football have been taken over by the company. Jim looks through all of the company's professional accounts and how they have been able to reach into markets across the country.
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