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Ep. 367 | How to Prove Your Company's Claims

Ep. 367 | How to Prove Your Company's Claims

FromSunny Side Up Podcast


Ep. 367 | How to Prove Your Company's Claims

FromSunny Side Up Podcast

ratings:
Length:
23 minutes
Released:
Jan 12, 2023
Format:
Podcast episode

Description

In this episode of Sunny Side Up our guest is Melanie Deziel. A writer, speaker, and author with a background in marketing and sales. Melanie discusses the importance of proving value to your customers, the difference between objective and subjective claims, the types of claims that you need to market a product successfully, and much more.
Connect with Melanie Deziel  | Follow us on LinkedIn
Released:
Jan 12, 2023
Format:
Podcast episode

Titles in the series (100)

A B2B podcast that brings together real-world insights to help Go-To-Market professionals evolve and stay up-to-date on the latest trends. Join us as we bring you the best practices and proven techniques from industry experts and practitioners.