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7 Things You Need to Validate Before Starting a Membership

7 Things You Need to Validate Before Starting a Membership

FromMembership Geeks Podcast with Mike Morrison


7 Things You Need to Validate Before Starting a Membership

FromMembership Geeks Podcast with Mike Morrison

ratings:
Length:
19 minutes
Released:
May 14, 2019
Format:
Podcast episode

Description

It's easy to get carried away in those early days of planning and building a membership site.
So many people get overexcited by their idea and a little too swept up in the process that they skip the first few fundamental steps.
Most importantly: idea validation and research.
And then when they launch their membership and it doesn't quite go to plan, they're left scratching their heads wondering where it all went wrong.
In this episode, I highlight the 7 most important things that you need to validate BEFORE moving forward with your membership idea.
Episode Summary: The important of solving problems for your members, and how to know which problems people will actually pay for a solution to.
Why identifying a gap in the market is over-rated, and doesn't always mean there's an opportunity for you.
How having the perfect product and a 'hungry' market is not enough. There's an important third ingredient...
Why you need to seriously question your own long term objectives for your membership
Released:
May 14, 2019
Format:
Podcast episode

Titles in the series (100)

Join the Membership Geeks - Mike Morrison and Callie Willows - for advice, tips and insight on planning, running and growing a successful membership website plus interviews with existing membership owners and industry experts.