As the holiday season approaches, it's a good time to remind ourselves of the value of taking time away from your membership.
In some circles, working every hour under the sun and being so busy that you're eating your Christmas lunch with your laptop on your knee, is seen almost as a badge of honour. Evidence that you're "hustling" harder than anyone else and as a result your business will be more successful.
It doesn't work like that.
Working hard is not the same as working smart; and neither you nor your paying members benefit from you being so tethered to your business that you can't take a little time out.
In this episode of The Membership Guys Podcast we talk about why taking a break is so important, and I share a story about when I first realised that the world doesn't stop spinning if you step away from your business.
In this episode, I discuss:
The main reasons why people are afraid to take a break from their membership, and why they're all nonsense
The first time I realised that my business wouldn't fall apart if I had some time off
Why spending too much time on your membership is actually bad for your members
The importance of setting boundaries, managing expectations and making sure you control your business rather than it controlling you.