If you've been selling one-off courses for a while, then deciding to transition to the membership model is a big move with more things to think about than you may realise.
We've worked with plenty of people who have successfully made the switch, but there are some definite considerations in terms of cashflow, marketing and how the complexion of your day to day business can change.
In this episode of The Membership Guys Podcast, I discuss the main implications of moving from selling courses to running a membership, how to ease the transition and my advice for deciding whether it's the right decision for you.
In this episode, I discuss:
The main things to consider when deciding whether to switch to the membership model
How to deal with past customers who have purchased your courses
The biggest thing most people don't think about when moving into memberships
Advice on deciding whether this is the right decision for your business.