44 min listen
Influencer Marketing from the Influencer's Perspective
Influencer Marketing from the Influencer's Perspective
ratings:
Length:
27 minutes
Released:
Jun 30, 2021
Format:
Podcast episode
Description
It’s always a treat to get insight from influencers on the show. My research and analytics tell me most of you are brand-side marketers or agency folks that serve the brands playing in the influencer marketing space. So, when we have the opportunity to hear from a content creator, there’s a lot of insight to be had. How to work with them. What works well or doesn’t. How they view brands, agencies, pricing and beyond.
A few months ago, I interviewed one such content creator for my other podcast, Digging Deeper, which is a live video show turned into an audio podcast. That influencer was Malvika Sheth. She is an up and coming fashion and style influencer with an engaging blog, Instagram and YouTube feed. She’s a smart, enterprising young woman who had already scored brand collaborations with Dove, Reebok and others.
We talked about how she came to be an influencer and why, what her experience has been collaborating with brands and she gave some sound advice for those out there looking to build their own influencer platforms.
I thought that interview would be good to share with you here on Winfluence, so that’s what this episode is -- a replay of the original Digging Deeper interview. I think you’ll find it supremely insightful and useful, regardless of your place in the influencer ecosystem.
This episode of Winfluence is sponsored by MarcomGather. There is nothing worse than wasting countless hours looking for digital files on your intranet, shared drive, desktop, cloud storage, or excel files. Say goodbye to the days of overflowing, unorganized file storage, and hello to finding files with speed and clarity. MarcomGather, is my new favorite digital asset management solution, it helps me stay organized, so I can get back to the parts of managing these podcasts I enjoy … like making sure they sound good. With MarcomGather I quickly centralize assets, eliminate unorganized file storage, and best of all - I don’t lose track of my files again. Experience MarcomGather free for 30 days at jason.online/marcom.
Learn more about your ad choices. Visit megaphone.fm/adchoices
A few months ago, I interviewed one such content creator for my other podcast, Digging Deeper, which is a live video show turned into an audio podcast. That influencer was Malvika Sheth. She is an up and coming fashion and style influencer with an engaging blog, Instagram and YouTube feed. She’s a smart, enterprising young woman who had already scored brand collaborations with Dove, Reebok and others.
We talked about how she came to be an influencer and why, what her experience has been collaborating with brands and she gave some sound advice for those out there looking to build their own influencer platforms.
I thought that interview would be good to share with you here on Winfluence, so that’s what this episode is -- a replay of the original Digging Deeper interview. I think you’ll find it supremely insightful and useful, regardless of your place in the influencer ecosystem.
This episode of Winfluence is sponsored by MarcomGather. There is nothing worse than wasting countless hours looking for digital files on your intranet, shared drive, desktop, cloud storage, or excel files. Say goodbye to the days of overflowing, unorganized file storage, and hello to finding files with speed and clarity. MarcomGather, is my new favorite digital asset management solution, it helps me stay organized, so I can get back to the parts of managing these podcasts I enjoy … like making sure they sound good. With MarcomGather I quickly centralize assets, eliminate unorganized file storage, and best of all - I don’t lose track of my files again. Experience MarcomGather free for 30 days at jason.online/marcom.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Released:
Jun 30, 2021
Format:
Podcast episode
Titles in the series (100)
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