32 min listen
David Aaker
ratings:
Length:
56 minutes
Released:
Nov 7, 2022
Format:
Podcast episode
Description
Hailed the “Father of Modern Branding,” David Aaker has received numerous awards for his contributions to the science of marketing and authored some of the most influential books in business. He joins to talk about his new book, “The Future of Purpose-Driven Branding,” and his legendary career.
Released:
Nov 7, 2022
Format:
Podcast episode
Titles in the series (100)
Tim Brown: In this podcast interview with Debbie Millman, Tim Brown reviews his career at IDEO, explores the impact of design processes (drawing and storytelling) and discusses his new book, Change By Design. by Design Matters with Debbie Millman