How can search engine optimization help you write? If you’re starting a blog, a content publishing website, or writing online, there are two things that you need to do, spend time actually writing and then figure out how people will find and read your work. You can do this in many different ways, from social media marketing to paid advertising, using your email list, and using search engine optimization. Every writer working online today could benefit from search engine optimization simply because you can use relatively affordable and even free tools to figure out what your readers are searching for. Then you can use this information to create and write articles on content that ranks. This week, I have an exciting guest. His name is Kevin Indig. He runs a popular newsletter that’s all about search engine optimization. He also likes to experiment with the latest SEO tools and has a research and writing process that any writer will recognize. In this episode, we discuss:How to approach SEOHow SEO enables writers to become more creativeHow writers can find an audienceResources:WebsiteLinkedInTwitter: @kevin_indigSupport the show