Godwin spent 5 years at Amazon as a senior leader of product, retail and program teams. In each role, he led new innovations or launches for Amazon customers. Post Amazon, Godwin spent two years leading a business turnaround and is currently the co-founder at a real-estate tech startup where he continues to leverage the innovation processes he practiced at Amazon.  In this episode, you’ll hear how Godwin uses customer focus and document writing to develop and refine new solutions for customers. Specifically, Godwin shares how he uses Press Release and Frequently Asked Question (PRFAQ) doc writing to clarify customer benefits and business requirements, which Amazon leadership principles he’s leveraged in businesses outside of Amazon, and why he continues to use written narratives in his startup work today.   Mentioned in the podcast:  Godwin on LinkedIn: https://www.linkedin.com/in/godwinpavamani/Vive: https://gotvive.com/