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#589: How to Use Automation to Build a Successful Business - Charlotte Isaac

#589: How to Use Automation to Build a Successful Business - Charlotte Isaac

FromBokeh - The Photography Podcast


#589: How to Use Automation to Build a Successful Business - Charlotte Isaac

FromBokeh - The Photography Podcast

ratings:
Length:
44 minutes
Released:
Oct 18, 2022
Format:
Podcast episode

Description

We have so many moving parts to keep up with in our photography businesses, and it can become extremely overwhelming! Listen in to this conversation with workflow specialist, Charlotte Isaac, as she shares how to utilize automation to relieve stress, make work easier, and enable you to build a more successful business!
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer. You can subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Show Notes:
Charlotte's Introduction (3:05)
Charlotte's definition of automation (5:25)
How automation can be used for lead generation (9:18)
1. Respond to inquiries
2. Utilize a services guide
3. Use a scheduler to allow clients to schedule a call
4. Follow up with leads
How can photographers use automation without sounding like a robot: (17:22)
Using automation for the onboarding process (22:13)
1. Proposals
2. Contracts
3. Invoices
4. Welcome communication/confirmation email
5. Sharing FAQs/managing expectations
What is the "off-boarding process"? (30:45)
Automating the Off-boarding process (31:10)
1. Thank you email to manage expectations (timelines, etc.)
2. Request a review
3. Long-term check-in to stay top of mind
*Free resource for getting started with automation:
https://charlotteisaac.com/bokeh

Links:
https://charlotteisaac.com
https://instagram.com/charlotteisaachq
https://dubsado.com
Released:
Oct 18, 2022
Format:
Podcast episode

Titles in the series (100)

Welcome to The Bokeh Podcast, where we help photographers build sustainable businesses!Host Nathan Holritz and his guests will help you build your brand, focus your marketing efforts, refine your workflows, and dial in your photographic technique - all with efficiency in mind.In the end, we not only want you to succeed as a photography business owner, but to still have a life through it all. See acast.com/privacy for privacy and opt-out information.