As essential as cold calling is, it can also be extremely frustrating when met with a voicemail or unanswered call. Looking for FRBO leads can be difficult but also rewarding when you succeed.   Join us for some midday cold-calling fun as we generate FRBO leads.   You’ll also learn: Why cold calling is essential Why cold calling isn’t always intimidating or unfruitful How to increase the likelihood of a positive outcome Why following up on calls is so important