Seems like everyone is talking about data these days, but what does "data" really mean? On this episode we're joined by Henri Makembe, who helps us ll dive into the type of data you should be looking for, where you can find it, and what best practices look like for getting started. It's not Big Data, it's better, smaller data points that really drive effective advocacy efforts. Guest: Henri Makembe, Partner, LPS Campaigns